TED Ideas (ideas.ted.com)
Business Profile
Core Value Proposition
[TED Ideas (ideas.ted.com)] provides thought-provoking articles and guest-authored content across Tech, Business, Arts + Design, and Science to spark curiosity and conversation.
Target Customer
General readers, educators, students, and professionals seeking ideas, leadership insights, and inspiration across disciplines.
Key Differentiator
TED-branded, guest-authored content across multiple categories (Tech, Business, Arts + Design, Science) with a global, recognizable reputation; multi-category navigation and TED Guest Author contributions.
Implementation Timeline
Not specified
Pain Points
- 1Desire for leadership and professional development insights
- 2Need for credible, curated ideas from thought leaders
- 3Seeking inspiration and fresh perspectives across multiple disciplines
Key Features
- 1Guest-authored articles from TED-affiliated experts (TED Guest Author)
- 2Multi-category content across Tech, Business, Arts + Design, and Science
- 3Search functionality and article-level engagement (comments)
Target Customer Industries
Competitive Advantages
- 1TED-backed credibility and global reach
- 2Cross-disciplinary perspectives from a network of experts
- 3Regularly updated with new guest-authored content
Key Benefits
Additional Product Information
Product Description
A content platform delivering TED Guest Author articles across Tech, Business, Arts + Design, and Science to share ideas and insights.
Target Market
General readers, educators, students, and professionals seeking ideas, leadership insights, and inspiration across disciplines.
Unique Value Proposition
TED-branded, guest-authored ideas across multiple disciplines under a globally recognized brand.
Technical Requirements
Not specified
Pricing Model
Not disclosed
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