TELUS Network Services
Business Profile
Core Value Proposition
TELUS provides access to high-speed internet, advanced phone plans, and smart home solutions on Canada's most-awarded network, helping connect Canadians with essential services.
Target Customer
Individuals and families looking for phone, internet, and smart home solutions; businesses needing connectivity and communication services.
Key Differentiator
TELUS offers a 5-Year Rate Plan Price Lock and exclusive deals like bundling services with free devices, on a highly awarded network.
Implementation Timeline
Customers can see value immediately upon subscription and device purchase, with specific offers tied to contract terms.
Pain Points
- 1Need for reliable and fast internet and mobile connectivity
- 2Desire for cost-effective communication plans with price stability
- 3Requirement for integrated smart home and security solutions
Key Features
- 15G+ Complete plans with roaming in 68 international destinations
- 2SmartHome+ monitoring and control through a single app
- 3Unlimited nationwide data and international text options
- 4Bring-It-Back program for device cost savings
- 5SmartEnergy subscription with device discounts
Target Customer Industries
Decision Makers
- 1CTO
- 2VP Marketing
- 3IT Manager
- 4Operations Manager
Client Results
- 1Enhanced connectivity and communication efficiency
- 2Cost savings through bundled services and device programs
- 3Improved home security and energy management
Competitive Advantages
- 1Award-winning network reliability
- 2Innovative device financing options
- 3Comprehensive service bundling with exclusive deals
Key Benefits
Additional Product Information
Product Description
TELUS offers mobile, internet, and smart home solutions with innovative plans and devices, delivering connectivity and security for personal and business needs.
Target Market
Canadian consumers and businesses requiring reliable communication and connectivity solutions.
Unique Value Proposition
TELUS differentiates itself with a combination of award-winning network reliability, exclusive device offers, and environmentally conscious initiatives.
Technical Requirements
Requires compatible devices for 5G network access and smart home integration.
Pricing Model
Pricing varies based on selected plan features and device options, with potential savings through bundling and financing programs.
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