The On Being Project

Business Profile

Core Value Proposition

[The On Being Project] provides deep thinking and moral imagination, social creativity — and joy, delivered via podcasts, convenings, libraries, and more.

Target Customer

Individuals seeking wisdom and human connection through spiritual inquiry, science, social healing, and poetry; listeners of On Being, readers of Poetry Unbound, and participants in The Pause.

Key Differentiator

Peabody award-winning show; 20-year archive; multi-format offering (podcasts, poetry, libraries, gatherings); centers humane conversations about what it means to be human.

Implementation Timeline

Not specified

Pain Points

1Lack of meaningful, humane conversations about what it means to be human in a complex world.
2Need for grounding, civil discourse that bridges spirituality, science, and the arts.
3Desire for accessible, ongoing engagement (podcasts, poetry, libraries, newsletters) to shape presence in the world.

Key Features

1On Being with Krista Tippett podcast
2Poetry Unbound
3The Pause newsletter
4Libraries (thematic collections of writings and episodes)
5Grounding Virtues
6Better Conversations Guide
7Gatherings & Quiet Conversations
8Social Healing Fellowship
9Starting Points & Care Packages
10Lab for the Art of Living

Target Customer Industries

Competitive Advantages

1Long-running, award-winning programming (Peabody Award) with a two-decade archive
2Diverse formats (podcasts, poetry, essays, transcripts, libraries) for broad accessibility
3Thematic libraries and care packages to support learning and reflection
4Resources to support civil discourse and social healing (e.g., Better Conversations Guide)
5Collaborations and partnerships indicating reach (e.g., The Great Northern, Seattle Arts & Lectures)

Key Benefits

1Inspires thoughtful dialogue and moral imagination

2Provides access to a large, enduring conversation archive

3Offers multiple formats (podcasts, poetry, libraries, newsletters) for learning and engagement

4Supports civil conversations and social healing through guided resources

5Facilitates community through gatherings and care packages

Additional Product Information

Product Description

A multimedia platform offering conversations about humanity through On Being with Krista Tippett, Poetry Unbound, and related programs, including libraries, gatherings, and care packages.

Target Market

General audience seeking meaningful, thoughtful exploration of humanity; students, educators, and communities interested in spiritual inquiry, science, and poetry.

Unique Value Proposition

A long-standing, award-winning platform delivering deep, human-centered conversations across disciplines through a diverse mix of podcasts, poetry, essays, and live gatherings, backed by a rich two-decade archive.

Technical Requirements

Not specified

Pricing Model

Not specified

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