Tokyo Otaku Mode Shop (TOM Shop)

Business Profile

Core Value Proposition

[Tokyo Otaku Mode Shop (TOM Shop)] provides authentic, officially licensed anime figures and merch to global fans, with TOM Points rewards, TOM Premium, and flexible international shipping options including free shipping over $150.

Target Customer

Otaku fans, collectors, and international shoppers seeking officially licensed anime merchandise.

Key Differentiator

Offers TOM Exclusives and in-house authentic goods, guaranteed authenticity (no bootlegs), dedicated in-house customer support, and the ability to follow product labels for alerts, plus a global shipping approach with multiple methods.

Implementation Timeline

Not specified in the provided content.

Pain Points

1Difficulty obtaining officially licensed TOM merchandise outside Japan due to licensing and regional access restrictions.
2High international shipping costs and complex logistics; TOM provides free surface shipping over $150 and bundled shipments with release month/location filters.
3Concerns about authenticity and fakes; TOM guarantees 100% official licensing and no bootlegs.

Key Features

1100% Officially Licensed; No Bootlegs
2TOM Points rewards program (cash back on purchases; promos can boost the rate)
3TOM Premium membership with additional TOM Points rewards and discounts (premium points never expire; up to 50% OFF product subtotal)
4Free Standard Shipping on shipments over $150 with multiple shipping methods (Surface Mail, EMS, FedEx) and domestic US shipping options
5TOM Exclusives and ability to follow product labels to receive alerts

Target Customer Industries

Decision Makers

1Head of Merchandising
2Purchasing Manager
3CEO
4CMO (Chief Marketing Officer)
5VP of Ecommerce
6Director of Licensing

Client Results

1Not explicitly stated in the provided content.

Competitive Advantages

1Authenticity guaranteed: 100% officially licensed; no bootlegs
2Access to TOM Exclusives and in-house original products
3Worldwide shipping with free shipping over $150 and various shipping options
4TOM Points rewards and Premium benefits with enhanced earning and discounts
5In-house customer support and expertise

Key Benefits

1Officially licensed, authentic products

2Global shipping options with discounts (free shipping over $150)

3TOM Points rewards and periodic promotions

4TOM Premium with enhanced rewards and discounts

5Access to TOM Exclusives and label-based alerts

Additional Product Information

Product Description

An online shop selling anime figures, merch, books, apparel, and other collectibles with official licensing, TOM Points rewards, TOM Premium, and a variety of international shipping options, including exclusive TOM Exclusives.

Target Market

Global otaku fans and collectors seeking licensed anime merchandise and exclusive items.

Unique Value Proposition

Officially licensed, authentic TOM Exclusives with worldwide shipping, rewarding TOM Points system, and premium membership benefits that enhance savings.

Technical Requirements

Not specified; presumably requires internet access to shop

Pricing Model

Product prices vary by item; TOM Points provide cash-back-like discounts; TOM Premium offers additional rewards with a free trial; Premium members can receive up to 50% OFF product subtotal and points do not expire

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