Business Profile
Toys"R"Us Online Store (toysrus.com) provides an online marketplace for toys, games, and children’s products, offering age-based browsing, brand discovery, and category navigation along with shipping benefits.
Parents, caregivers, gift shoppers, and families seeking age-appropriate toys across multiple ages (0-2, 3-4, 5-7, 8-10, 11-12, 13+).
Exclusive Made for Toys"R"Us product lines and Geoffrey branding, plus an integrated online and store experience with age-based and brand-based navigation.
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Online retailer offering toys, games, books, electronics, and learning products with features like age-based browsing, brand discovery, and category navigation; also provides store locator and family-friendly shopping experience.
Families and gift shoppers seeking toys for children across multiple age ranges, primarily in a consumer context (B2C).
A one-stop, family-focused toy shopping destination with exclusive lines, Geoffrey branding, and age- and brand-driven discovery across online and physical stores.
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