TrustArc Privacy Studio
Business Profile
Core Value Proposition
TrustArc Privacy Studio provides automated consent and data subject rights compliance, centralizes privacy tasks via a no-code Trust Center, and enables global cookie/tracker management.
Target Customer
Privacy professionals, privacy program managers, GRC teams, legal/compliance professionals (e.g., Chief Privacy Officers, Data Protection Officers, General Counsel), IT/security teams involved in privacy governance.
Key Differentiator
Integrated, automated privacy platform with a no-code governance hub, AI governance capabilities, regulatory guidance, and certifications; supported by a Forrester ROI study demonstrating efficiency, compliance, and cost reduction, plus access to Nymity Research templates and global data transfer/regulatory coverage.
Implementation Timeline
Value and ROI are demonstrated through rapid improvements; emphasizes a 5-week reduction in time to compliance and measurable ROI soon after deployment.
Pain Points
- 1Manual, fragmented privacy workflows across data mapping, DSARs, risk assessments, and assessments like PIAs.
- 2Need to maintain compliance across multiple regulations (GDPR, CCPA, CDPA, etc.) and across brands/regions.
- 3Managing consent, preferences, and data subject requests at scale while maintaining trust and speed.
Key Features
- 1Privacy Studio automates consent and data subject rights compliance
- 2Cookie Consent Manager for global cookie compliance
- 3Consent & Preference Manager to orchestrate consumer consent across brands and channels
- 4Individual Rights Manager to automate DSAR workflows
- 5Trust Center as a no-code hub for policies, disclosures, and trust-building information
- 6Data Mapping & Risk Manager for data visibility and risk mitigation
- 7Assessment Manager to automate privacy assessments (e.g., PIAs, AI Risk)
- 8Nymity Research for regulatory summaries, templates, and guidance
Target Customer Industries
Decision Makers
- 1Chief Compliance Officer
- 2Data Protection Officer
- 3Sr. Legal Counsel
- 4Associate General Counsel
Client Results
- 135% decrease in total cost of proving compliance
- 25 week decrease in time to compliance
- 3$654k reduced cost of complying with privacy laws
- 480% decrease in privacy incidents when using TrustArc products
Competitive Advantages
- 1Automation across consent, DSARs, data mapping, and risk assessments reduces manual effort
- 2No-code Trust Center centralizes policies and disclosures, accelerating deals and governance
- 3Regulatory guidance and templates via Nymity Research support compliance
- 4Certifications and verifications (e.g., TRUSTe, GDPR/CCPA validations) build trust with stakeholders
- 5Integrated platform supports AI governance, data transfers, and vendor/risk management
- 6Evidence of ROI from independent Forrester TEI ROI study
Key Benefits
Case Studies & Success Stories
Integral Ad Science uses TrustArc for privacy automation
Chief Compliance Officer Kevin Alvero highlights easy integration, outstanding support, and advanced AI capabilities.
NEJM Group implements TrustArc for privacy program
Data Protection Officer Sean McInnis cites smooth implementation and ongoing support.
Forte Labs relies on TrustArc for privacy navigation
Sr. Legal Counsel Gunhan P. notes essential privacy navigation support and effective implementation.
Redis uses TrustArc to support privacy compliance
Associate General Counsel Jacob G. commends setup and ongoing support.
Additional Product Information
Product Description
Automates consent and data subject rights compliance, centralizes privacy tasks, and enables privacy program automation and cookie management as part of TrustArc’s data privacy management software and solutions.
Target Market
Privacy professionals, privacy program leaders, and legal/compliance teams seeking regulated privacy governance and data protection across multiple regions and brands.
Unique Value Proposition
An integrated, automated privacy platform (with no-code governance, regulatory guidance, and certifications) that delivers measurable ROI and reduces privacy risk, backed by real customer case outcomes.
Technical Requirements
No-code platform; Google Consent Mode V2 integration; supports automated risk assessments; internet connectivity required for cloud-based services.
Pricing Model
Not disclosed
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