UMass Amherst
Business Profile
Core Value Proposition
UMass Amherst provides top-ranked academics and innovative research opportunities as the largest public research university in New England.
Target Customer
Prospective students, current students, faculty, staff, alumni, and families interested in higher education and research opportunities.
Key Differentiator
UMass Amherst is distinguished by its comprehensive range of programs, leading research, and innovative community engagement.
Implementation Timeline
Students can start seeing value from their education and research involvement immediately upon enrollment.
Pain Points
- 1Need for high-quality higher education with diverse programs.
- 2Access to innovative research opportunities.
- 3Desire for a supportive and inclusive university community.
Key Features
- 1Over 251 undergraduate and graduate degree programs.
- 2Top-ranked research facilities and opportunities for student research.
- 3Flexible learning options including on-campus, online, and accelerated programs.
- 4Vibrant student life with extensive extracurricular and support services.
- 5Significant funding and scholarships for engineering students.
Target Customer Industries
Decision Makers
- 1Prospective Students
- 2Current Students
- 3Faculty and Staff
- 4Alumni
Client Results
- 1Enhanced academic and research skills.
- 2Increased career opportunities through networking and research collaborations.
- 3A supportive educational environment fostering personal growth and innovation.
Competitive Advantages
- 1Ranked #1 public research university in New England.
- 2Diverse and flexible educational programs.
- 3Strong industry connections and collaborative opportunities.
Key Benefits
Case Studies & Success Stories
Dan Riccio's $50 Million Gift
The largest gift in UMass history supports scholarships, fellowships, and professorships, significantly enhancing the College of Engineering.
Additional Product Information
Product Description
UMass Amherst is a leading public research university offering a wide range of academic programs and research opportunities.
Target Market
Individuals seeking higher education and research opportunities, particularly in New England.
Unique Value Proposition
Comprehensive academic offerings combined with leading research facilities and a commitment to community engagement.
Technical Requirements
Not applicable.
Pricing Model
Varies by program and student status; includes financial aid options.
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