UNC Greensboro (The University of North Carolina at Greensboro)
Business Profile
Core Value Proposition
UNC Greensboro provides award-winning academic degree programs, hands-on research opportunities, and a vibrant Spartan community to support student success, social mobility, and community impact.
Target Customer
{"Prospective students (undergraduate and graduate)","Current students","International students","Alumni","Faculty & Staff","Community Partners"}
Key Differentiator
No. 1 in North Carolina for social mobility; No. 1 in NC for Free Speech (FIRE); No. 1 in NC for Best Online Colleges (University Magazine); recognized by Military Times for veterans and by other rankings; strong emphasis on research, community engagement, and a broad Spartan experience near downtown Greensboro.
Implementation Timeline
Not specified in the provided content
Pain Points
- 1Limited access to affordable higher education and pathways that enhance social mobility
- 2Need for hands-on, experiential learning and research opportunities for students
- 3Desire for a holistic university experience (campus life, athletics, community engagement) with online and flexible options
Key Features
- 1Undergraduate and graduate degree programs across disciplines
- 2Hands-on research opportunities for students
- 3Community engagement and service initiatives
- 4Online degree options and flexible learning resources
- 5Extensive campus life features (athletics, housing, student services) and 360° virtual campus tour
Target Customer Industries
Client Results
- 1Ranked No. 1 in NC for social mobility (US News & World Report)
- 2Ranked No. 1 in NC for Free Speech (Foundation for Individual Rights & Expression - FIRE)
- 3Recognized for online programs (Best Online Colleges) and for veterans support (Best for Vets; Military Times)
Competitive Advantages
- 1Strong track record on social mobility and access to education
- 2Recognized excellence in free speech and online education offerings
- 3Integrated focus on research, community engagement, and student life
- 4Strategic location near downtown Greensboro with campus life opportunities
Key Benefits
Case Studies & Success Stories
The UNCG Effect: Social Mobility Explained
Explains UNCG's role in helping students climb the economic ladder and highlights the university's leadership in NC for social mobility.
Alumni Spotlight: UNCG Honors Alumni Making an Impact
Profiles alumni recipients of the annual Alumni Awards, illustrating leadership, service, and career achievements post-graduation.
Additional Product Information
Product Description
A public research university offering undergraduate, graduate, and professional programs with a focus on hands-on research, community engagement, athletics, and a comprehensive campus life experience.
Target Market
Future students, current students, international students, alumni, and community partners seeking a holistic college experience with strong academic programs and opportunities for research and engagement.
Unique Value Proposition
UNC Greensboro combines award-winning academics with hands-on research, robust community engagement, and demonstrated outcomes in social mobility and inclusive free speech, backed by strong online options and veteran/student support.
Technical Requirements
Not explicitly specified; content references online platforms and tools such as Canvas at UNCG, Spartan Central, iSpartan, UNCG Mobile, and a 360° Virtual Tour.
Pricing Model
Not specified
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