UnderConsideration LLC
Business Profile
Core Value Proposition
UnderConsideration LLC provides graphic design services and generates its own projects, initiatives, and content, while organizing design-related events.
Target Customer
Graphic designers, in-house design teams, corporate brand identity practitioners
Key Differentiator
Combines a design firm with a robust self-publishing and event organization focus, featuring widely recognized blogs and conferences.
Implementation Timeline
Customers can engage with content and events immediately, with ongoing access to resources.
Pain Points
- 1Need for expert opinions and insights on corporate and brand identity redesigns.
- 2Desire for professional development and networking opportunities within the design community.
- 3Requirement for niche design content and resources.
Key Features
- 1Publishes popular design blogs such as Brand New and Art of the Menu.
- 2Organizes the annual Brand New Conference and other design events.
- 3Produces and sells design-related products and publications.
- 4Offers traditional banner advertising on their blog network.
- 5Operates with a small, efficient team to handle all aspects of the business.
Target Customer Industries
Decision Makers
- 1Graphic Designer
- 2Brand Manager
- 3Creative Director
Client Results
- 1Increased knowledge and insight into brand identity trends.
- 2Enhanced networking opportunities with industry leaders.
- 3Access to unique design resources and content.
Competitive Advantages
- 1Established reputation in the design community.
- 2Diverse event portfolio catering to different aspects of design.
- 3High-traffic blogs providing extensive visibility for advertisers.
Key Benefits
Additional Product Information
Product Description
A graphic design firm that creates its own content and projects while offering limited client work and organizing design events.
Target Market
Design professionals and organizations interested in brand identity and graphic design.
Unique Value Proposition
Provides a blend of self-generated design content, events, and publications, backed by industry recognition.
Technical Requirements
No specific technical requirements noted.
Pricing Model
No specific pricing information available.
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