University of Dayton
Business Profile
Core Value Proposition
University of Dayton provides a Catholic, Marianist higher education that educates the whole personâmind, body and spiritâthrough hands-on, real-world learning and transparent, merit-based financial aid.
Target Customer
Prospective undergraduate and graduate students (including international and transfer students), law students, their families, and educators/counselors evaluating UD as a place to study and grow.
Key Differentiator
Catholic, Marianist tradition combined with high-impact experiential learning, holistic student support (Flight Crew), and tuition transparency with merit and textbook scholarships.
Implementation Timeline
Value is delivered across the duration of degree programs (typical four-year undergraduate trajectory and longer timelines for graduate/professional programs) with ongoing access to scholarships and financial aid; milestones include FAFSA submission, admission decisions, and continuous academic support.
Pain Points
- 1Need for real-world, hands-on learning experiences (internships, research, co-ops) integrated into education.
- 2Uncertainty about total cost of attendance and access to financial aid/scholarships.
- 3Comprehensive student support to guide academic and personal success.
Key Features
- 1Real-World Experience: high-impact, hands-on learning opportunities including internships and research.
- 2Student Support: dedicated holistic advisor and a Flight Crew supporting academic, community, and well-being needs.
- 3Financial Transparency: personalized four-year cost overview with no hidden fees; merit scholarships and textbook scholarships available; FAFSA required.
- 4Academic Programs: more than 80 undergraduate programs and 50 graduate/doctoral/other programs across multiple schools.
- 5Community and Values: education rooted in Catholic, Marianist traditions and emphasis on service and the common good.
Target Customer Industries
Client Results
- 1Research outcomes funded by NIH grants and collaborations with healthcare institutions (e.g., Cincinnati Childrenâs Hospital Medical Center) to advance pediatric lung nodule detection using AI.
- 2Notable philanthropic support enabling faculty hires and professorships (e.g., $1.72 million gift to establish a professorship in justice and human rights studies).
- 3Financial aid and scholarships enabling broader access to a UD education through merit-based awards and textbook scholarships.
Competitive Advantages
- 1Catholic, Marianist ethos emphasizing the common good.
- 2high-quality, hands-on, experiential learning opportunities (internships, research, co-ops).
- 3Transparent, four-year cost overview and available scholarships (merit and textbook).
- 4Dedicated student support structures (advisors, Flight Crew) to aid success.
- 5Strong research partnerships with healthcare institutions and active NIH-funded projects.
Key Benefits
Case Studies & Success Stories
NIH-funded research on pediatric lung nodule detection
UD engineers collaborate with Cincinnati Childrenâs Hospital Medical Center to develop AI-based methods to detect lung nodules in pediatric CT scans; NIH funding awarded for this research (nearly $500K mentioned in related coverage).
UD researchers' work on lung cancer detection and treatment
Nearly $500K NIH grant awarded to UD researchers to explore strategies for detection and potential treatment of non-small cell lung cancer.
Gift to establish professorship in justice and human rights
A $1.72 million gift from alumnus Jack Meagher to establish a professorship in justice and human rights studies at UD.
Additional Product Information
Product Description
Catholic, Marianist university offering undergraduate, graduate, licensure and certificate programs with a focus on experiential, real-world learning and transparent, scholarship-supported education.
Target Market
Prospective and current students (undergraduate, graduate, international, transfer, law), families, and academic/administrative stakeholders evaluating UD as an education partner.
Unique Value Proposition
A values-driven education that combines Catholic, Marianist traditions with rigorous hands-on learning, comprehensive student support, and transparent, merit-based financial aid.
Technical Requirements
Not specified in the content.
Pricing Model
Financial aid available (FAFSA required); scholarships (merit, textbook) and other offerings to reduce cost; fixed-fee-like transparency for four-year cost overview.
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