VML
Business Profile
Core Value Proposition
VML provides integrated marketing services that blend creativity and technology to drive growth across brand experience, commerce, customer experience, data, and transformation.
Target Customer
Global brands and organizations seeking integrated marketing, brand experience, commerce enablement, customer experience, and digital Transformation
Key Differentiator
A long-standing agency with a heritage described as over 300 years of combined experience, positioning creativity at the intersection of technology to deliver innovative campaigns and transformation across multiple disciplines
Implementation Timeline
Not specified; project-by-project variations implied by case studies
Pain Points
- 1Need for innovative, cross-channel brand experiences that drive growth
- 2Require integration of creativity with technology across marketing, data, and digital transformation
- 3Desire for engaging, measurable campaigns that boost sales and brand equity
Key Features
- 1Brand Experience
- 2Commerce
- 3Customer Experience
- 4Technology Transformation
- 5Data
- 6CRM
- 7Influencer Marketing
- 8Media
- 9Web3
- 10Social Media
- 11Experiential & Entertainment
Target Customer Industries
Client Results
- 1The Rewards Bag: boosting sales and sustainability through personalized discounts
- 2The Hidden Eye Test: real-time identification of vision issues via a world-first campaign
- 3Name This OREO: interactive mobile audio experience engaging fans with Oreo cookie combinations
- 4This Is Not a Game: awareness about online gaming risks for youth and guardians
- 5Preserved Promos: extending value of expired coupons for Ziploc
- 6Dancing Washers: e-commerce experience turning machine motion into discounts
- 7The Kleenex Score: IMDb-based rating system to help audiences anticipate emotional moments
- 8The Social Feed: turning social posts into orderable food experiences
- 9The Shaded Route: app helping delivery riders avoid extreme heat
- 10When Sally Met Hellmann's: nostalgic Big Game branding collaboration
- 11Sound Sites: vacation planning innovations for blind communities
- 12Frosty Fix: service disruption solution for ice cream machine reliability
- 13The Girl Who Played the Tutari: empowering gender equivalence through branding
- 14PainVisible: thermal imaging to measure pain for equitable access
- 15Don't Stop Motion: patient co-created film addressing rheumatoid arthritis
- 16Legacy Lager: RFID-enabled taps to support veterans via symbolic beer
- 17Health Tracker: healthcare platform ensuring timely care for pregnant women in migratory communities
- 18SubReddit Hunt: gamified recruitment experience for the U.S. Navy
Key Benefits
Case Studies & Success Stories
Group Therapy
A groundbreaking documentary that uses comedy to highlight mind health struggles and the healing power of sharing
The Rewards Bag
A smart reusable bag that rewards shoppers with personalized discounts, boosting sales and sustainability
SupportBelt
The first seat belt accessory designed to keep breast cancer patients safe after a mastectomy
Name This OREO
An interactive mobile audio experience that lets fans decode and name OREO cookie combinations
The Hidden Eye Test
A world-first campaign reveals vision issues in real-time
Thanks for Coke-Creating
Embracing local culture and creativity through iconic branding
My Smile Is My Superpower
Colgate celebrates the power of individual smiles with Uzo Aduba in a campaign
This Is Not a Game
Alerting young gamers and parents about the dangers of online gaming and real-life grooming
Preserved Promos
Preserving savings by giving expired coupons a second life
Dancing Washers
An engaging e-commerce experience that turns a washing machine’s movement into discounts
The Kleenex Score
A first-of-its-kind IMDb rating system to help movie lovers anticipate emotional moments
The Social Feed
Turning every food post on social media into an orderable dish
The Shaded Route
An innovative app helping delivery riders avoid Saudi Arabia’s sun
When Sally Met Hellmann's
Reuniting Meg Ryan and Billy Crystal in a nostalgic Big Game ad
Sound Sites
Rewriting how vacation planning works for blind communities
Frosty Fix
Fixing McDonald’s broken ice cream machines with Wendy’s Frosty
The Girl Who Played the Tutari
The Tutari, an instrument of power, historically played by men, is reimagined to empower all genders
PainVisible
Utilizing thermal imaging to objectively measure pain for equitable access
Don't Stop Motion
A groundbreaking film co-created by rheumatoid arthritis patients
Legacy Lager
Legacy Lager dry taps with RFID enable patrons to symbolically support veterans
Health Tracker
An innovative health platform ensuring timely medical care for pregnant women in migratory communities
SubReddit Hunt
A gamified Reddit experience designed to attract the next generation of U.S. Navy submariners
Additional Product Information
Product Description
A full-service marketing agency offering capabilities across brand experience, commerce, customer experience, data, CRM, technology transformation, media, and more within the WPP ecosystem
Target Market
Global brands and organizations seeking integrated marketing services and digital transformation
Unique Value Proposition
A heritage of creativity and technology with a track record of award-winning work and cross-disciplinary capabilities to drive growth for brands
Technical Requirements
Not specified in content
Pricing Model
Not disclosed in content
Companies Solving Similar Problems
Based on matching: problems solved, key features, industries
Y Combinator
Y Combinator helps startups make something people want by providing early-stage funding, mentorship, and a strong network.
AI-Powered Solutions
Leveraging AI & Automations to achieve real business results, optimize business processes, and enhance customer interactions.
JBITSS Technology Solutions
Providing comprehensive technology solutions tailored to business needs.
clerk.com
clerk.com provides clerk provides complete user management and authentication solutions, allowing businesses to launch faster, scale easier, and focus on building their products.
Gorilla's Coffee
High-quality specialty-grade coffee with a focus on adding value to local production, supporting Rwandan farmers, and providing a premium coffee experience.
AI-Powered Software Development Services
Transforming business ideas into intelligent digital products using AI to accelerate development and improve solution quality.
Get More Profiles Like This
Join 2,000+ professionals getting weekly sales intelligence updates from GoAgentic
Ready to Transform Your Sales Pipeline?
Join 500+ sales professionals who've already automated their outreach
Supercharge your Outreach Today
Join innovative businesses using GoAgentic to automate their sales outreach with AI-powered conversations.
Start Your AI Outreach Today
Your competition is already using AI for outreach. Every day you wait is hundreds of missed conversations.
Start Converting More Prospects Today
- Set up in less than 2 minutes
- Cancel anytime during trial
- Full access to all features
- 7-day money-back guarantee
immediately
Full access to all features
(Test with up to 100 conversations)
Cancel anytime • Money-back guarantee