Word on Fire
Business Profile
Core Value Proposition
Word on Fire provides evangelization content and education to draw people into or back to the Catholic Faith through films, books, articles, podcasts, and online programs.
Target Customer
Catholics and those exploring the Catholic Faith; parish and diocese communities; students and researchers in theology; donors and supporters
Key Differentiator
Multi-format evangelization platform combining media production (films), publishing, online education (Institute), and digital outreach, built on a 25-year track record and the integration of beauty, truth, and goodness
Implementation Timeline
Not specified; Word on Fire operates as an ongoing, daily/content-driven ministry; celebrating 25 years of activity
Pain Points
- 1Need for credible, engaging Catholic content that connects faith with culture
- 2Limited access to high-quality catechetical and formation resources in popular culture
- 3Desire for a sustainable, long-term evangelization effort across media formats
Key Features
- 1Online content hub with articles, videos, podcasts, and reflections
- 2Word on Fire Institute offering courses and study programs
- 3Word on Fire Publishing and Word on Fire Bible
- 4Bookstore and digital resources (eBooks, downloads)
- 5Daily Gospel Reflections and spiritual resources via subscription
Target Customer Industries
Decision Makers
- 1UK Program Director, Word on Fire
- 2President, Ignatius Press
- 3Catholic Priest (Fr.)
Client Results
- 1Inspiring countless conversions and reversions to the Catholic faith over 25 years
- 2Reached one million subscribers on YouTube
- 3Widely distributed content across articles, podcasts, and films for evangelization
Competitive Advantages
- 1Integrated, multi-format approach to evangelization (films, publishing, education, digital content)
- 2Longstanding track record (25 years) and growth (e.g., one million YouTube subscribers)
- 3In-house publishing and film production capabilities with a focus on beauty, goodness, and truth
- 4Active donor model with structured giving options and engagement opportunities
Key Benefits
Case Studies & Success Stories
Stories of Word on Fire's Impact
Testimonials and quotes from readers and converts highlighting Word on Fire's role in faith formation and conversion.
Additional Product Information
Product Description
A Catholic ministry delivering evangelization through media, education, and publishing; includes online content, the Word on Fire Institute, Word on Fire Publishing, and Word on Fire Digital platform. Described as harnessing goodness, truth, and beauty to draw people toward the Catholic Faith.
Target Market
Catholics, people seeking the Catholic Faith, parishes and Catholic institutions, and donors/supporters
Unique Value Proposition
Combines culture-facing evangelization with in-depth theological and philosophical resources across film, publishing, and education to engage secular culture and inspire faith.
Technical Requirements
Requires Internet access and Javascript-enabled browser for full site accessibility; uses Word on Fire Digital platform for streaming and content distribution
Pricing Model
{"Donations and donor gift tiers for anniversary initiatives","Recurring donations via IGNITE program","Subscriptions to daily reflections and content","Bookstore purchases and eBooks"}
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