WordCamp US 2025

Business Profile

Core Value Proposition

WordCamp US 2025 provides a premier North American event for web professionals to learn, network, and contribute to WordPress.

Target Customer

WordPress users, developers, designers, agencies, freelancers, community organizers, volunteers, and contributors attending WordCamp US 2025 in Portland, Oregon.

Key Differentiator

A community-organized WordPress conference featuring four days of content (including two main conference days plus a dedicated Contributor Day) with hands-on collaboration across WordPress Make teams, plus in-person networking and side events.

Implementation Timeline

Value is delivered immediately during the event and in the weeks following (post-event learning, networking, and potential on-ramps to contributing to WordPress).

Pain Points

1Need to stay up-to-date with WordPress trends, enterprise usage, and the WordPress job market.
2Desire to network with peers, potential clients, partners, and the WordPress community.
3Opportunity to contribute to WordPress core, plugins, themes, and documentation through Contributor Day.

Key Features

1Four days of WordPress content, including Contributor Day (Aug 26) and main conference days (Aug 27–29).
2Contributor Day with in-person teams and remote participation, featuring WordPress Make teams (e.g., Accessibility, Core, Design, Plugins, Meta, etc.).
3Hybrid format with in-person and online participation (Slack-based collaboration for remote attendees).
4Networking opportunities, community-driven sessions, and side events (organized by external organizers, not WCUS).
5Logistics and support for attendees, including venue information (Oregon Convention Center) and hotel room block (Hyatt Regency Portland).

Target Customer Industries

Decision Makers

1WordPress users
2Developers
3Designers
4Agency owners
5Freelancers
6Contributors
7Community organizers

Client Results

1Gained knowledge about WordPress trends, the enterprise use of WordPress, and the WordPress job market.
2Expanded professional network within the WordPress community.
3Opportunities to contribute to WordPress core, themes, plugins, and documentation through Contributor Day.

Competitive Advantages

1Community-driven, WordPress-focused environment with a strong emphasis on contribution (Contributor Day).
2Structured multi-day program including sessions, hands-on collaboration, and networking.
3In-person community-building complemented by remote participation options.
4Official sponsorships and community engagement opportunities within a well-established WordPress ecosystem.

Key Benefits

1Access to high-quality WordPress content and industry trends.

2Extensive networking with peers, potential clients, and collaborators.

3Hands-on opportunities to contribute to WordPress core, plugins, and themes.

4In-person community engagement complemented by remote participation options.

5Comprehensive event logistics and a hotel room block for attendees.

Additional Product Information

Product Description

A community-organized WordPress conference in Portland featuring four days of content, including a Contributor Day, for WordPress users, developers, designers, and agencies.

Target Market

WordPress users and professionals (developers, designers, agencies, freelancers) plus community organizers and contributors seeking education, networking, and hands-on contribution opportunities within the WordPress ecosystem.

Unique Value Proposition

A four-day, community-driven WordPress conference that combines high-quality sessions with a structured Contributor Day, enabling attendees to learn, network, and actively contribute to WordPress in a collaborative environment.

Technical Requirements

Participants are encouraged to create or use a WordPress.org account; remote contributors may join via Slack channels; for core/design contributions, Docker is recommended for local development; gravatar accounts recommended for profile images.

Pricing Model

Pricing details for tickets are not provided in the content; a hotel room block is available at Hyatt Regency Portland for $194++ per night; no explicit ticket pricing information is included.

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