Business Profile
World of Warcraft provides a massively multiplayer online role-playing game experience in Azeroth, offering ongoing expansions, classic editions, and live-service updates with new zones, quests, and rewards.
Individual gamers including new players, returning players, and fans of Blizzard IP seeking an online fantasy MMORPG experience.
Offers a long-running live-service MMORPG with multiple editions and formats (Midnight expansion, Mists of Pandaria Classic: Landfall, Classic Season of Discovery, WoW Classic Hardcore, 20th Anniversary Edition) plus Twitch drops, cross-realm PvP, and a broad rewards ecosystem.
Value is available immediately upon content release or subscription; examples include Landfall going live, Midnight alpha test beginning on October 2, and Twitch Drops active from October 1 to October 29. Free-to-play trial is advertised for new players; subscription rewards are delivered with active subscriptions.
World of Warcraft is a massively multiplayer online role-playing game that delivers ongoing expansions, classic editions, and live-service updates, with a large in-game world, lore-rich quests, and a broad rewards ecosystem.
Players of MMORPGs and Blizzard fans seeking online fantasy adventures, including newcomers, returning players, and enthusiasts of classic gaming experiences.
A premier, evergreen MMORPG offering continuous live updates, multiple edition paths (including Classic and Hardcore), and a vast rewards ecosystem, enabling long-term engagement and diverse playstyles.
Requires Battle.net account linking for certain features (e.g., Twitch Drops). Drops can be earned on PC/Mac web browsers or the Twitch app for Android/iOS. Regions eligible for Drops include North America, Latin America, Europe, The Middle East, Africa, Japan, Taiwan, Southeast Asia, Australia, and New Zealand.
Free-to-play option for new players; subscription-based access with 6-month and 12-month offers that include exclusive mounts and pets; additional paid content via pre-purchases and special editions (e.g., Midnight, 20th Anniversary Edition).
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