Wowza Video
Business Profile
Core Value Proposition
Wowza Video provides an embedded video platform with CMS, analytics, and APIs to build and scale live and on-demand streaming applications within your own product or service.
Target Customer
Developers and engineering teams building video-enabled applications; solution builders integrating video into B2C/B2B platforms; organizations (broadcasters, publishers, sports events, public safety, religious organizations) delivering streaming to global audiences.
Key Differentiator
End-to-end video platform with integrated CMS, analytics, and monetization tools, plus flexible deployment options (Self-Managed/private cloud, Fully-Managed SaaS, and Hybrid), robust APIs/SDKs, and a large global network of CDNs and data centers.
Implementation Timeline
Customers can typically deploy and see value quickly, with initial streams possible in as little as 15 minutes after setup
Pain Points
- 1Need for scalable, reliable live and on-demand streaming embedded within an application.
- 2Complexity of building and integrating video infrastructure from scratch (transcoding, delivery, analytics, DRM, monetization).
- 3Requirement for flexible deployment models (private cloud/on-prem, cloud/SAAS, or hybrid) to fit existing architectures.
Key Features
- 1Live streaming and Video on Demand (VOD) with a media server/engine
- 2Analytics, monetization, and DRM capabilities
- 3Transcoding, per-title transcoding, and real-time streaming (ULL)
- 4Content distribution via a global CDN, metadata management, auto captioning
- 5Ad insertion, ad scheduling, entitlement management
- 6Playback, DRM, and security features
- 7REST API and SDKs for integration; supports input/output formats including RTMP, RTSP, HLS, WebRTC, and DASH
- 8Deployment options: Self-Managed (private/public cloud), Fully-Managed (SaaS), and Hybrid
Target Customer Industries
Client Results
- 1First stream can be up and running in about 15 minutes
- 2Global, reliable delivery with 12 data centers and thousands of CDN POPs
- 3Trusted by top brands and powering video for 54 of the Global 500
- 4Supports over 30 million hours of live video each month
Competitive Advantages
- 1Extensible design with robust APIs, SDKs, and documentation for rapid integration
- 2Highly scalable and reliable platform suitable for large, mission-critical workflows
- 3Best-in-class customer support with flexible service levels
- 4Global CDN reach and extensive data center footprint
- 5End-to-end capabilities (transcoding, monetization, analytics, DRM, playback) in a single platform
Key Benefits
Additional Product Information
Product Description
Wowza Video is an embedded video platform with CMS, analytics, and player capabilities designed to build, manage, and scale live and on-demand streaming inside your application. It supports multiple deployment models (Self-Managed, Fully-Managed, Hybrid) and integrates with Wowza's broader streaming technology stack.
Target Market
Developers and product teams integrating video into apps; organizations (broadcasters, publishers, sports groups, public safety entities, religious organizations) delivering streaming to global audiences.
Unique Value Proposition
An all-in-one, end-to-end video platform that combines CMS, analytics, DRM, monetization, and delivery with flexible deployment options and a strong developer ecosystem, enabling rapid, scalable streaming inside your products.
Technical Requirements
{"REST API and SDKs available for integration","Input formats: RTMP, RTSP; Output formats: HLS, WebRTC, DASH","Platform supports self-managed, fully-managed (SaaS), and hybrid deployments","Global CDN presence with data centers (12 data centers mentioned) for delivery"}
Pricing Model
Pricing details are not provided in the content; references to Wowza Video Pricing and Wowza Streaming Engine Pricing exist on the site
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