York University
Business Profile
Core Value Proposition
York University provides high-quality international teaching and research with extensive experiential learning opportunities to prepare students for long-term career and personal success.
Target Customer
{"Prospective students","International students","Alumni","Faculty & Staff","Partners / Employers"}
Key Differentiator
One university with three main campuses in the Greater Toronto Area plus international presence, supported by a large alumni network and strong rankings across multiple metrics (Maclean's, THE Impact Rankings, Schulich MBA rankings).
Implementation Timeline
Not specified in the provided content; value is delivered across the duration of degree programs and campus activities.
Pain Points
- 1Need for career-ready graduates with hands-on learning experiences
- 2Access to scholarships and financial support for students
- 3Support for international students and a diverse learning community
Key Features
- 136,000+ experiential learning opportunities each year
- 2Co-op & Career services and Global Learning
- 3Three core campuses: Keele, Glendon, Markham
- 4125M in York Scholarships and bursaries awarded (2024-25)
- 590% employer satisfaction rate (based on 2022 GTA employers who hired York grads)
Target Customer Industries
Client Results
- 1York graduates employed within 2 years (as highlighted by rankings and employer data)
- 2Top rankings across multiple metrics: 1st in Canada by Financial Times and QS Global MBA rankings (Schulich), Top 5 in Maclean's 2025 (comprehensive category), 2025 THE Impact Rankings
- 38,700+ international students
- 453,100+ students enrolled in 200+ undergraduate and graduate degree programs
Competitive Advantages
- 1Strong academic reputation and international standing
- 2Robust experiential learning and co-op opportunities
- 3Significant scholarship and financial aid availability
- 4Large, diverse student body and international presence
- 5Integrated multi-campus system with global collaborations
Key Benefits
Case Studies & Success Stories
Student Software Engineering Experience (Greatlove Bariboloka)
Describes engaging in innovative Software Engineering work, participation in the York Engineering Competition, and leveraging experiential learning opportunities at York.
Advocacy for Accommodations (Haohan (Felix) Gao)
Notes how advocating for accommodations influenced faculty expectations and assessment practices.
Student Environmental Studies Perspective (Katherine Hirbod)
Highlights personal growth and advocacy impact on learning experience.
Additional Product Information
Product Description
York University is a top international teaching and research university with three core campuses (Keele, Glendon, Markham) and global presence (Hyderabad, India and an EcoCampus in Costa Rica). It offers undergraduate, graduate, and continuing studies programs across 11 faculties and emphasizes experiential learning, co-op opportunities, and global engagement.
Target Market
{"Prospective students (undergraduate, graduate, continuing studies)","International students","Employers / GTA employers","Researchers and academic partners","Alumni"}
Unique Value Proposition
York University blends a globally connected, multi-campus ecosystem with strong research and teaching excellence, extensive experiential learning, substantial scholarship support, and a vibrant international community.
Technical Requirements
Not specified in the provided content
Pricing Model
Not specified in the provided content
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