Yorkshire St. Pauli
Business Profile
Core Value Proposition
Yorkshire St. Pauli provides a community-driven football experience, blending Yorkshire pride with the spirit of FC St. Pauli, focusing on inclusivity and anti-discrimination.
Target Customer
Football fans and community members in Yorkshire who value inclusivity and anti-discrimination in sports.
Key Differentiator
Yorkshire St. Pauli uniquely combines the cultural ethos of FC St. Pauli with local Yorkshire community values, promoting inclusivity and social activism through football.
Implementation Timeline
Immediate participation in community events and football activities.
Pain Points
- 1Desire for a football experience free from discrimination.
- 2Need for an affordable and community-oriented football club.
- 3Lack of inclusive and socially conscious football environments.
Key Features
- 1Organizes community events and football tournaments.
- 2Promotes anti-discrimination through active community involvement.
- 3Hosts screenings and gatherings for FC St. Pauli matches.
- 4Partners with local charities to support refugees and asylum seekers.
- 5Offers a welcoming environment for football fans to gather.
Target Customer Industries
Decision Makers
- 1Community Organizer
- 2Event Coordinator
- 3Sports Club Manager
Client Results
- 1Enhanced community engagement and social inclusion.
- 2Increased awareness and action against discrimination in sports.
- 3Provided a supportive environment for refugees and asylum seekers.
Competitive Advantages
- 1Strong community focus with a social activism angle.
- 2Direct connection to the globally recognized FC St. Pauli ethos.
- 3Inclusive environment encouraging diversity and acceptance.
Key Benefits
Additional Product Information
Product Description
Yorkshire St. Pauli is a football club inspired by FC St. Pauli, focusing on community, activism, and grassroots football in Yorkshire.
Target Market
Football enthusiasts and community-oriented individuals in Yorkshire and beyond.
Unique Value Proposition
Combines the spirit of FC St. Pauli with Yorkshire values to create an inclusive and socially active football community.
Technical Requirements
Membership required for participation in certain club events and activities.
Pricing Model
Membership costs £1 for participation in club activities at Wharf Chambers.
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