Business Profile
Your Online Choices provides a guide to online behavioural advertising and online privacy, enhancing transparency and user control for interest-based advertising.
Internet users interested in understanding and managing their online privacy and behavioural advertising preferences.
The initiative is a cross-industry, self-regulatory effort supported by leading European bodies, offering European-wide standards for transparency and user control.
Users can immediately access information and tools to manage their privacy and advertising preferences.
A platform that provides information and tools to help users understand and manage online behavioural advertising and privacy.
European internet users and businesses involved in online advertising.
Offers a self-regulatory initiative supported by leading European advertising bodies, focused on transparency and user control.
Requires user consent for cookie management features.
Not applicable; the platform is free for users to access.
Based on matching: problems solved, key features, industries
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