ZHAW
Business Profile
Core Value Proposition
ZHAW provides applied sciences education, research, continuing education and services in Switzerland, delivered in a practical, hands-on and scientifically grounded manner.
Target Customer
{"Prospective and current students (Bachelor, Master, and continuing education programs)","Alumni and professionals seeking career development or lifelong learning","Industry partners and organizations seeking research collaboration, consulting, or skilled graduates","Researchers and academic collaborators"}
Key Differentiator
One of the leading Swiss universities of applied sciences with a broad, multi-disciplinary ecosystem (Health, Engineering, Management, Linguistics, Digital Transformation, etc.), strong industry collaboration through labs and consulting, and a motto/rationale of Building Competence. Crossing Borders. The institution emphasizes praxis-oriented education, applied research, and global partnerships across locations in Winterthur, Zßrich, and Wädenswil.
Implementation Timeline
Not explicitly stated in the provided content; programs include ongoing degree tracks (Bachelor/Master) and continuing education certificates (MAS/CAS), with information sessions for prospective students.
Pain Points
- 1Need for education and training that is both practically oriented and scientifically rigorous
- 2Requirement for interdisciplinary collaboration between industry and academia to address real-world challenges
- 3Demand for lifelong learning and professional development through certificates and continuing education
Key Features
- 1Bachelor, Master, MAS, DAS and CAS programs across multiple departments
- 2Industry-facing labs and centers that advise organizations (e.g., Digital Discourse Lab, LAIC Lab, Swiss Global Competence Lab, IAM MediaLab, Usability-Labor)
- 3Interdisciplinary research and education with emphasis on digital transformation, sustainability, health sciences, and global communication
- 4Structured career and alumni services (Career Services, Laufbahnentwicklung, BewerbungsunterstĂźtzung, Mock-Interviews, etc.)
- 5Internationalization and cross-border collaboration (e.g., ties to partner universities, Internationalisation@home)
Target Customer Industries
Client Results
- 1Graduates equipped with bachelorâs and masterâs credentials in applied disciplines
- 2Career development support and structured pathways for Laufbahnentwicklung
- 3Industry-driven research outputs and advisory services from labs
- 4Certificates and advanced study opportunities (MAS, DAS, CAS) for professional upskilling
Competitive Advantages
- 1Praxisorientierte, wissenschaftlich fundierte Bildung â Verbindung von Lehre, Forschung, Weiterbildung und Dienstleistung
- 2GroĂe, branchennahe Forschungs- und Beratungsaktivitäten mit transdisziplinären Labs
- 3Starke Branchenkooperationen und globale Netzwerke, inklusive internationaler Partner und Standorte
- 4Breites Angebot an formalen Bildungswegen (Bachelor, Master, MAS, CAS, Zertifikate)
Key Benefits
Case Studies & Success Stories
Bank Cler and ZHAW School of Management and Law joint study on tipping in Swiss gastronomy
A collaborative study examining how tips are distributed in Swiss restaurants, exploring transparency and income implications for staff.
Additional Product Information
Product Description
ZHAW ZĂźrcher Hochschule fĂźr Angewandte Wissenschaften â a leading Swiss university of applied sciences offering education, research, continuing education and services across diverse disciplines.
Target Market
Students (undergraduate and graduate), professionals seeking ongoing education, industry partners, researchers, and public/international collaborators
Unique Value Proposition
Combines practical, industry-relevant education with rigorous scientific inquiry across multiple disciplines, supported by dedicated labs, strong industry collaborations, and international partnerships.
Technical Requirements
Not specified in provided content
Pricing Model
Not specified in provided content
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