Action Network
Business Profile
Core Value Proposition
Action Network provides powerful, flexible tools for mobilizing communities, raising money, and engaging supporters for progressive causes.
Target Customer
Non-Profit Organizations, Large National Organizations, Advocacy Organizations, Political Campaigns
Key Differentiator
Action Network is designed specifically for progressive causes with a focus on non-profits and political campaigns, offering tools built by and for change-makers.
Implementation Timeline
Quick implementation as evidenced by fast fundraising successes
Pain Points
- 1The need to effectively mobilize and organize community supporters
- 2Challenges in raising funds efficiently and effectively
- 3The necessity of converting casual supporters into core contributors
Key Features
- 1Email and Mobile Messaging
- 2Petitions and Events
- 3Fundraising and Advocacy Automation
- 4Community Management and Leadership Assessments
- 5A/B Testing for optimized campaigns
Target Customer Industries
Decision Makers
- 1Campaign Manager
- 2Director of Fundraising
- 3Advocacy Coordinator
Client Results
- 1Organizations raised over $70 million in one day using Action Network
- 2DNC shattered historical fundraising records
- 355,000,000+ letters sent and 5,000,000+ event attendees
Competitive Advantages
- 1Certified non-profit and union-made platform
- 2Sophisticated targeting and automation tools
- 3Platform specifically built for progressive causes
Key Benefits
Case Studies & Success Stories
DNC Fundraising Success
The DNC broke all kinds of historical records, including their best online fundraising January in a decade and their best online fundraising day of the cycle in February.
Virginia Death Penalty Abolishment
Assisted in making Virginia the 23rd state to abandon the death penalty by mobilizing people effectively.
Additional Product Information
Product Description
Action Network is an open platform that empowers individuals and groups to organize for progressive causes with tools for mobilization, fundraising, and supporter engagement.
Target Market
Progressive organizations and campaigns seeking to mobilize, fundraise, and engage supporters effectively.
Unique Value Proposition
Built by organizers for organizers, Action Network offers an open platform tailored for progressive activism and non-profit needs.
Technical Requirements
Requires JavaScript for full functionality
Pricing Model
Pricing information is available on request; offers demos and detailed guides for getting started
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