AdRoll

Business Profile

Core Value Proposition

AdRoll helps brands and agencies excel with targeted full-funnel cross-channel ad campaigns.

Target Customer

Brands and agencies looking to maximize advertising performance and minimize complexity.

Key Differentiator

AdRoll's unique advantage lies in its AI-powered advertising capabilities built on a 16-year legacy, integrating with over 80 platforms to provide precise and efficient advertising solutions.

Implementation Timeline

Customers can quickly implement and see value due to AdRoll's integration capabilities and AI-powered insights.

Pain Points

1Difficulty in managing full-funnel, multi-channel advertising campaigns.
2Need for precise audience targeting and engagement.
3Complexity in integrating multiple marketing tools and platforms.

Key Features

1Multi-channel advertising campaigns.
2Account-based marketing (ABM) for B2B pipelines.
3AI-powered optimization and audience insights.
4Seamless integration with over 80 marketing platforms.
5Privacy-focused advertising solutions.

Target Customer Industries

Decision Makers

1Digital Marketing Manager
2Marketing Manager

Client Results

1Increased brand awareness and customer engagement.
2Improved advertising ROI and campaign performance.
3Streamlined marketing operations with integrated workflows.

Competitive Advantages

1Proprietary AI technology with 16 years of machine learning experience.
2Ability to integrate with a wide range of marketing platforms.
3Award-winning customer support.

Key Benefits

1Enhanced advertising performance with AI-driven insights.

2Comprehensive campaign management across multiple channels.

3Data-driven audience targeting and engagement.

Case Studies & Success Stories

Active Lifestyle Brand Success

Case #1

AdRoll helped Topo Designs plan their next great adventure, enhancing customer engagement and brand experience.

Additional Product Information

Product Description

AdRoll is an AI-powered advertising platform that enables brands and agencies to run targeted full-funnel cross-channel ad campaigns.

Target Market

Brands and agencies across various industries including retail, finance, and hospitality.

Unique Value Proposition

AdRoll provides a connected advertising ecosystem that leverages AI to optimize performance and streamline marketing operations.

Technical Requirements

Integration with existing marketing platforms via APIs.

Pricing Model

Offers both managed services and self-service options with pricing based on packaging and service level.

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