Airbrake

Business Profile

Core Value Proposition

Airbrake provides frictionless error monitoring and performance insights for your entire app stack, helping you know about errors before your users notice and deploy fearless deployments.

Target Customer

Software developers, DevOps engineers, IT operations teams, and engineering leaders building web, desktop, and mobile applications.

Key Differentiator

Agentless/serverless architecture with near-zero maintenance, instant installation, and deployment-aware error correlation (linking errors to deployments) across 50+ languages/frameworks, plus integrations to alert teams in real time.

Implementation Timeline

Installs in minutes; value can be realized immediately after signup with a start free trial option.

Pain Points

1Difficulty identifying and isolating errors across an entire application stack.
2Delays in fixing issues due to lack of actionable context and root-cause information.
3Deployments causing or revealing bugs without easy correlation to specific releases.

Key Features

1Error Monitoring with stack traces, backtraces, breadcrumbs, hotspots, and user impact data.
2Performance Monitoring with Apdex score, request rates, response times, error rates, and user satisfaction metrics.
3Deploy Tracking to correlate errors with specific deployments and code changes.
4Agentless/serverless installation across 50+ languages and frameworks with minimal performance impact.
5Integrations and real-time notifications to teams via preferred tools and channels.

Target Customer Industries

Decision Makers

1VP of Operations
2Senior Software Engineer
3Lead Engineer
4President/CEO
5Software Consultant

Client Results

1Faster fixes and reduced error response times (customer quote cites cutting response times in half).
2Improved ability to isolate issues and identify root causes quickly.
3Deployment-aware debugging leading to better deployment quality and software robustness.
4Real-time alerts and hotspots help prioritize fixes and reduce customer impact.

Competitive Advantages

1Agentless/serverless architecture with near-zero maintenance.
2Wide language/framework coverage (50+ languages) and simple onboarding (notifier libraries, script tag, or package installs).
3Deployment correlation and hotspots for prioritizing fixes.
4Strong focus on developer experience and real-time notifications via integrations.

Key Benefits

1Faster issue detection and resolution

2Context-rich error data to drive root-cause analysis

3Correlation of errors to deployments to improve release quality

4Performance monitoring to understand user experience

5Low maintenance and quick setup

Case Studies & Success Stories

Industrial Automation testimonial

Case #1

Don T, President/CEO of Industrial Automation, states that Airbrake has revolutionized how their Software Development team receives and responds to exceptions.

Additional Product Information

Product Description

Frictionless error monitoring and performance insights for the entire app stack, with real-time alerts, deployment tracking, and broad language/framework support.

Target Market

Development teams and IT/DevOps professionals building and operating software across web, desktop, and mobile platforms.

Unique Value Proposition

Airbrake delivers fearless deployments through deployment-aware error monitoring, deep context (stack traces, breadcrumbs, hotspots), and near-zero maintenance via agentless/serverless installations across 50+ languages with strong integrations.

Technical Requirements

Supports 50+ languages/frameworks; installs as an agentless/serverless notifier; integration-ready with toolchains and collaboration apps; installation options include script tag and language-specific libraries.

Pricing Model

Free trial available; specific pricing details are not provided in the content.

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