Battlefield Earth

Business Profile

Core Value Proposition

Battlefield Earth provides a landmark science fiction novel by L. Ron Hubbard, a 428,750-word epic and the culmination of Galaxy Press's Golden Age SF catalog, originally published in 1982.

Target Customer

Science fiction readers and fans of L. Ron Hubbard; educators, librarians, and students interested in classic Golden Age science fiction; aspiring writers participating in the Writers of the Future program.

Key Differentiator

Long-form science fiction epic from the Golden Age, dedicated to Golden Age authors, with multiple widely distributed formats and a connected writers program that has produced numerous finalists and winners over decades.

Implementation Timeline

Book writing timeline: 8 months to write Battlefield Earth (written in 1980); first edition published October 1982. For customers, value is realized upon purchase and reading.

Pain Points

1Limited access to classic Golden Age science fiction in a single-volume, modern edition.
2Desire for a definitive, long-form SF novel that showcases Golden Age storytelling.
3Interest in programs that discover and nurture new sci-fi talent (as evidenced by related Writers of the Future initiative).

Key Features

1428,750-word long-form science fiction novel, described as the biggest single-volume SF novel ever published.
2Dedicated to the great science fiction and fantasy writers of the Golden Age.
3Multiple formats available: Trade Paperback, Mass Market, Hardcover, Audiobook (CD), Audiobook (USB).
4New York Times bestseller status on publication (and broad critical praise).
5Part of Galaxy Press catalog and connected to the Writers of the Future program.

Target Customer Industries

Decision Makers

1Librarian
2Teacher / Educator
3School Administrator
4Bookseller
5Publisher / Editor
6Program Director (Writers of the Future)

Client Results

1Achieved New York Times Bestseller status in hardback and paperback and remained on US bestseller lists for over eight months after release.
2Recognized by notable authors and critics (e.g., praise from Brandon Sanderson, Kevin J. Anderson, Publishers Weekly).
3Contributes to the ongoing legacy of L. Ron Hubbard's work and the Galaxy Press catalog.

Competitive Advantages

1Extensive critical and mainstream recognition as a landmark SF novel.
2Enduring popularity and multiple formats for accessibility (print and audio).
3Strong endorsements from contemporary authors and reputable reviews.
4Integrated ecosystem with Writers of the Future promoting new SF talent.

Key Benefits

1Epic, landmark science fiction narrative with lasting legacy.

2Multiple formats (print and audio) for broad accessibility.

3Strong critical and third-party endorsements and recognition.

4Part of a broader ecosystem including Writers of the Future and related educational/community initiatives.

Case Studies & Success Stories

Writers of the Future Contest outcomes

Case #1

Over 500 winners and 80 published finalists; participants have gone on to publish more than 1,150 novels and nearly 4,500 short stories, including 32 New York Times bestsellers and over 60 million copies sold.

Battlefield Earth bestseller performance

Case #2

A New York Times bestseller in both hardback and paperback; remained on US bestseller lists for over eight months after its original release; cited as a major achievement in mainstream success for a SF novel.

Additional Product Information

Product Description

Battlefield Earth is a science fiction novel by L. Ron Hubbard, published by Galaxy Press as part of its Golden Age reissues. It is a 428,750-word epic, originally published in 1982, and available in multiple formats including print editions and audio.

Target Market

Readers of science fiction and Golden Age pulp-era literature; libraries and educators; fans of L. Ron Hubbard; participants and supporters of the Writers of the Future program.

Unique Value Proposition

Galaxy Press offers a flagship Golden Age science fiction title with an exceptionally long single-volume narrative, officially connected to a renowned author and supported by a program that discovers and promotes new sci-fi talent.

Technical Requirements

Formats include Trade Paperback, Mass Market, Hardcover, Audiobook (CD), Audiobook (USB); listening requires standard audio playback devices for CDs/USBs; no other technical prerequisites noted.

Pricing Model

Pricing information is not disclosed in the provided material.

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