Behance
Business Profile
Core Value Proposition
Behance provides a platform for showcasing and discovering creative work, connecting hirers with creators, and enabling freelance or full-time opportunities.
Target Customer
Creatives (designers, photographers, illustrators, motion artists, etc.) and employers/brands/agencies seeking to hire or collaborate with them.
Key Differentiator
The worldâs largest creative network that covers inspiration, discovery, and hiring, with optional Behance Pro offering advanced analytics and a custom portfolio site integrated with Adobe Portfolio.
Implementation Timeline
Value from Behance Pro can be realized after upgrading; 7-day free trial available for Pro.
Pain Points
- 1Difficulty discovering qualified creative talent or opportunities at scale
- 2Challenge in presenting and promoting portfolios in a centralized, discoverable platform
- 3Need for analytics and a professional portfolio to advance a creative career or recruit effectively
Key Features
- 1Browse 10,000+ projects across multiple creative categories
- 2Hire freelancers and find jobs through dedicated hiring/freelance workflows
- 3Behance Pro provides advanced analytics and a custom portfolio website
- 4Integration with Adobe Portfolio; mobile apps available
- 5Curated discovery and search features (Recommended, Most Viewed, Most Appreciated, etc.)
Target Customer Industries
Decision Makers
- 1Senior Designer
- 2Social Media Manager
- 3Graphic Designer
- 4Creative Marketing & Design Specialist (Graphic + Web + Video)
- 5Animator
- 6Illustrator
- 7VFX Compositor Artist
- 8Interior Designer (Residential)
- 9Digital Designer
- 10Senior Graphic Designer
- 11Full-Time Graphic Designer for Website and Marketing Materials
- 12Graphic Designer and Creative Head
Client Results
- 1Access to a large network of creators and potential hires
- 2Ability to showcase work and discover opportunities in a centralized platform
- 3Analytics and a customizable portfolio site when upgrading to Pro
Competitive Advantages
- 1Largest global community of creatives for exposure and discovery
- 2Direct pathways to hire freelancers or find jobs
- 3Pro analytics, custom portfolio website, and Adobe Portfolio integration
- 4Wide range of categories and proven examples across industries
- 5Mobile apps for on-the-go access
Key Benefits
Additional Product Information
Product Description
Behance is a platform for showcasing and discovering creative work, aimed at helping hirers and creators navigate the creative ecosystemâfrom inspiration discovery to connecting with talent. It offers a large network of creatives and a marketplace for jobs and freelance opportunities, with an optional Behance Pro subscription for analytics and a custom portfolio.
Target Market
Creatives seeking exposure and opportunities, and employers/brands/agencies seeking to hire design talent or post creative jobs.
Unique Value Proposition
The worldâs largest creative network that supports discovery, inspiration, and hiring all in one place, with optional Pro features for analytics and a personalized portfolio site.
Technical Requirements
Adobe Portfolio integration; availability of mobile apps (iOS/Android); Pro subscription with a 7-day free trial
Pricing Model
Pro pricing details are not disclosed in the provided content; Behance Pro offers a 7-day free trial; base usage implied to exist with optional Pro upgrade
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