BrainHQ

Business Profile

Core Value Proposition

BrainHQ provides adaptive, science-based brain training exercises to improve cognitive performance and brain health.

Target Customer

{"Individuals seeking to improve cognitive health and performance","Libraries and educational facilities","Hospitals, clinics, and medical professionals","Health insurers offering cognitive health benefits","Sports organizations and professional athletes","Military and law enforcement training facilities"}

Key Differentiator

{"Based on 30 years of brain science and neuroplasticity research","Designed by neuroscientists led by Dr. Michael Merzenich","Adaptive difficulty and personal trainer that customizes exercises","Short, under-5-minute sessions with cross-device accessibility","Extensive published research (100+ papers) supporting benefits"}

Implementation Timeline

Initial training sessions take less than five minutes; ongoing progress is tracked over time with variable results by individual

Pain Points

1Need evidence-based brain training to improve thinking speed, attention, and memory
2Busy schedules requiring short, flexible training sessions
3Desire for personalized, performance-driven instruction and tracking

Key Features

1Dozens of exercises across attention, speed, memory, people skills, navigation, and intelligence
2Adaptive difficulty based on user performance
3Personal trainer feature that tracks progress and suggests exercises
4Sessions under five minutes and adjustable training length
5Progress reporting and ability to share with friends/family for motivation
6Cross-device access (web and mobile)

Target Customer Industries

Decision Makers

1Not specified in content

Client Results

1Faster thinking, improved focus, and better memory
2Improved cognitive performance and brain health
3Evidence from 100+ published research papers supporting benefits

Competitive Advantages

1Evidence-based, neuroplasticity-backed approach with 30 years of research
2Personalized adaptation and coaching via the personal trainer
3Quick, flexible sessions that fit busy schedules
4Broad accessibility across devices and institutions
5Strong research backing with numerous published papers

Key Benefits

1Improve cognitive functions (speed, attention, memory)

2Personalized, adaptive training with progress tracking

3Flexible, short sessions suitable for busy schedules

4Clinically backed by a large body of research

5Accessible across devices and settings

Additional Product Information

Product Description

BrainHQ is an online brain training program offering dozens of exercises to improve attention, brain speed, memory, people skills, navigation, and intelligence; it adapts to the user and tracks progress, built on extensive brain science research.

Target Market

Individuals seeking brain health and cognitive enhancement, plus organizations such as libraries, educational facilities, hospitals/clinics, health insurers, and sports or military training facilities

Unique Value Proposition

Adaptive, science-based brain training with personalized coaching and rapid, short sessions, supported by decades of neuroscience research and extensive published studies

Technical Requirements

Accessible on most computers and mobile devices; online platform

Pricing Model

Subscription-based with a free exercises option

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