Chocolatey
Business Profile
Core Value Proposition
Chocolatey provides software management automation for Windows that wraps installers, executables, zips, and scripts into compiled packages.
Target Customer
IT admins, DevOps teams, and enterprise IT decision-makers responsible for managing Windows software deployments across multiple endpoints.
Key Differentiator
Offers enterprise-grade features (Central Management, Package Internalizer, Package Synchronizer, Self-Service Anywhere) and integrates with common IT tools (SCCM, Intune, Puppet, Chef), plus a large ecosystem of packages and offline/secure deployment options.
Implementation Timeline
Not specified in the provided content
Pain Points
- 1Manual and time-consuming package creation for software deployment
- 2Difficulty maintaining up-to-date software across many endpoints
- 3Need for centralized visibility, governance, and reliable deployments across Windows devices
Key Features
- 1Package Creation: automatically creates high-quality packages for various installer types
- 2Package Internalizer: offline/internal hosting of packages by recompiling with internal resources
- 3Package Audit: visibility into software installation history and upgrade targets
- 4Package Synchronizer: auto-synchronization and inventory across endpoints
- 5Chocolatey Central Management and Self-Service Anywhere: real-time insights, regulatory control, and end-user package installability
Target Customer Industries
Decision Makers
- 1Technical Specialist
- 2Software Engineer
- 3Senior Staff IT Engineer
- 4Director, IT Operations
- 5Senior Manager, IT
- 6Senior Engineer IT Services
- 7Network Administrator
- 8Client Platform Manager
- 9DevOps Coach
- 10IT Director
- 11System Manager
- 12Technology Manager
- 13Operations IT Professional
Client Results
- 1Improved efficiency and consistency across workstations
- 2Automated software updates and deployments, reducing manual effort
- 3Faster deployment of software and better endpoint visibility
- 4Reduced packaging overhead and improved security/compliance
- 5Easier access to vital software for engineers and teams
Competitive Advantages
- 1Enterprise-ready with Central Management, offline/air-gapped deployment, and private internal repositories
- 2Strong integrations with SCCM, Intune, Puppet, Chef and other tools
- 3Large ecosystem of packages (>7,500 community packages referenced via internalization options)
- 4Self-Service and governance features to streamline user-driven deployments
- 5Clear pricing tiers and support options for Chocolatey for Business
Key Benefits
Case Studies & Success Stories
CME Group
Tony Cheng, Technical Specialist — Customer success story featured in testimonials
Puppet
Mike Lombardi, Software Engineer — Customer success story featured in testimonials
Qualcomm
Dwight Bragdon, Senior Staff IT Engineer — Customer success story featured in testimonials
Yelp
Ryan de Temple, Client Platform Manager — Customer success story featuring deployments and IT efficiency
The Sage Colleges
Alex Markessinis, Senior Network Administrator — Case study involving automated deployments and packaging
Additional Product Information
Product Description
Chocolatey is a package manager for Windows that automates software deployment by wrapping installers, executables, zips, and scripts into packages. It offers tools for self-service, central management, offline deployments, and integration with popular IT systems.
Target Market
Organizations and IT teams that deploy and manage software on Windows across numerous endpoints, from mid-market to large enterprises.
Unique Value Proposition
A Windows package manager with enterprise-grade features (Central Management, offline packaging, internalization, and extensive integrations) plus a large package ecosystem to streamline and standardize software deployments.
Technical Requirements
Requires Windows endpoints; integrates with SCCM, Intune, Puppet, Chef; supports Central Management, Package Internalizer, and other Chocolatey for Business capabilities
Pricing Model
Pricing shown as annual subscriptions for Chocolatey for Business with per-node pricing; example: 500-1,999 nodes at $17.10 per node; non-profit pricing available; perpetual pricing options available; additional pricing details and support levels are listed on the pricing page
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