Coffee & Waffle House
Business Profile
Core Value Proposition
Coffee & Waffle House provides fresh coffee, freshly baked waffles (notably Bubble Waffles), and a hyggelig cafe experience in Aarhus.
Target Customer
Local residents and visitors to Aarhus seeking coffee, desserts, and casual dining; including families and students.
Key Differentiator
Dubai chocolate concept added to the menu alongside Bubble Waffles, Waffle Bites, crepes, churros, and a broad dessert/drink lineup; and a loyalty program with digital wallet integration.
Implementation Timeline
Not specified
Pain Points
- 1Not explicitly stated in the content.
Key Features
- 1Bubble Waffles with various toppings and specialized editions
- 2Waffle Bites and Brussels Waffles
- 3Crepes with multiple toppings and specialty options
- 4Churros (Churros box and churros in a cone/crammer-hus) with toppings
- 5Classic ice cream/soft ice and milkshakes
- 6Smoothies and a range of hot and cold drinks (coffee, tea, frappes, etc.)
- 7Dubai chocolate concept and related desserts/drinks
- 8Loyalty program (Coffee & Waffle House Club) with stamps and rewards
- 9Digital wallet-compatible membership card for the club
- 10Event/catering support for birthdays and larger arrangements
Target Customer Industries
Decision Makers
- 1Owner
Client Results
- 1Customers describe experiences as highly positive, with phrases such as 'den bedste kaffe i Aarhus' (the best coffee in Aarhus) and 'Byens bedste dessert' (the city's best dessert).
- 2Positive feedback on friendly staff and welcoming atmosphere.
- 3Testimonials mention a suitable environment for study and socializing, and overall enjoyment of food and service.
- 4Indication of willingness to host events and larger orders (birthday/arrangements).
Competitive Advantages
- 1Unique Dubai chocolate concept added to the menu offering a novel dessert/drink experience
- 2Bubble Waffles with crispy exterior and soft interior, with premium toppings including Ben & Jerry’s options
- 3Broad range of desserts and drinks, including crepes, churros, ice cream, shakes, and smoothies
- 4Strong emphasis on atmosphere and customer service in testimonials
- 5Loyalty program with a free item after a certain number of editions and birthday perks
- 6Digital Club with wallet integration for seamless membership benefits
- 7Locations and hours conducive to casual visits and evenings ( Aarhus, Trøjborg)
Key Benefits
Case Studies & Success Stories
Customer experience and brand perception at Coffee & Waffle House Aarhus
Multiple customers praise quality coffee and desserts, describe the atmosphere as welcoming, and highlight friendly staff. Quotes include references to the best coffee in Aarhus and the city’s best dessert.
Event and group ordering capability
Content invites customers to call ahead for birthdays or larger arrangements, indicating the business can accommodate larger orders and events.
Additional Product Information
Product Description
A cafe in Aarhus offering fresh coffee, Bubble Waffles, waffles, crepes, churros, ice cream/softice, milkshakes, smoothies, and other beverages with a focus on a hyggelig, community vibe. Located at Tordenskjoldsgade 34, 8200 Aarhus.
Target Market
Consumers in Aarhus seeking high-quality coffee, desserts, and casual dining; ideal for individuals, families, students, and social groups.
Unique Value Proposition
Freshly baked waffles (notably Bubble Waffles) with premium toppings, a Dubai chocolate concept, a broad dessert/drink menu, and a loyalty program delivered in a cozy, social setting.
Technical Requirements
Digital wallet-enabled Coffee & Waffle House Club membership; in-store scanning for rewards; general online presence for menu and contact information.
Pricing Model
Menu item pricing shown on the site; loyalty program offers 8th edition for free and a stamp-based system to redeem a free item after the 7th edition; no subscription pricing mentioned.
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