Contentsquare
Business Profile
Core Value Proposition
Contentsquare provides an all-in-one experience intelligence platform that unlocks insights to engage, convert, and retain with Experience Analytics, Product Analytics, and Voice of Customer tools.
Target Customer
Digital teams and enterprise brands managing websites and mobile apps seeking to improve user engagement, conversions, and retention.
Key Differentiator
AI-powered Sense Analyst — an autonomous AI agent that maps sites, analyzes journeys, summarizes findings, and recommends next actions, with native integration to AI tools and automatic page mapping without manual tagging.
Implementation Timeline
Value can be realized quickly: insights appear in seconds/minutes, with automated analysis and mappings reducing setup and review time; no manual tagging is required and AI-driven recommendations guide next steps.
Pain Points
- 1Data overload and time-consuming manual analysis across dashboards
- 2Need for tagging and setup to map pages and journeys
- 3Difficulty converting insights into fast, actionable improvements at scale
Key Features
- 1Experience Analytics
- 2Product Analytics
- 3Experience Monitoring
- 4Voice of the Customer
- 5Sense Analyst (AI agent) with autonomous analysis and recommendations
Target Customer Industries
Decision Makers
- 1CEO
- 2Senior Director of Product
- 3Software Development Manager
Client Results
- 1Audi boosted conversions by +7% through data-driven CRO with Contentsquare
- 2Specsavers reported increases in ecommerce purchase rate and optics booking conversion rate
- 3Pirelli reported an increase in conversion rate
- 4Easyjet reported an increase in revenue for a customer journey
- 5John Lewis saw increased engagement on campaign banners and year-over-year sales growth
- 6Rhone reported an increase in average monthly Contentsquare users
- 7Admiral reported QA analysis outcome score improvement from 85% to 98% (15 percentage points)
- 8ASICS enhanced its experimentation program with Contentsquare
- 9E.ON chose Contentsquare to amplify its digital experience analytics
- 10RingCentral used behavioral data to streamline the customer journey
Competitive Advantages
- 1Autonomous AI analysis that reduces manual work and time to insight
- 2No manual tagging needed; automatic page mapping and journey analysis
- 3Integration with 100+ apps and compatibility with AI tools (ChatGPT, Claude, Dust) via Model Context Protocol
- 4Real-time error detection and prioritization of fixes to improve UX and conversions
- 5Unified platform covering Experience Analytics, Product Analytics, and Voice of the Customer
Key Benefits
Case Studies & Success Stories
Audi boosts conversions by +7% through data-driven CRO with Contentsquare
Demonstrates conversion uplift achieved through Contentsquare's analytics-driven optimization approach.
Specsavers story
Notes increases in ecommerce purchase rate and optics booking conversion rate.
Pirelli story
Highlights increase in conversion rate from Contentsquare insights.
Easyjet story
Shows revenue uplift for a specific customer journey.
John Lewis story
Reports increased engagement on campaign banners and year-over-year sales growth.
Rhone story
Reports increase in average monthly Contentsquare users.
Ocado story
Shows increased usage/impact of Contentsquare across the platform.
Admiral story
QA analysis outcome score improved from 85% to 98% (15 percentage points).
ASICS story
Demonstrates enhancement of experimentation program with Contentsquare.
E.ON story
Illustrates how Contentsquare amplified its digital experience analytics.
RingCentral story
Describes using behavioral data to streamline the customer journey.
Additional Product Information
Product Description
Contentsquare is an all-in-one experience intelligence platform that provides Experience Analytics, Product Analytics, and Voice of Customer tools, augmented by AI via Sense Analyst to automate analysis and deliver actionable recommendations.
Target Market
Enterprises and large digital teams managing websites and mobile apps who need faster, smarter insights to improve engagement, conversion, and retention.
Unique Value Proposition
AI-first analytics platform that automates complex data analysis, delivers fast, actionable insights, and enables immediate action across journeys without manual tagging or data wrangling.
Technical Requirements
No manual tagging required; automatic page and journey mapping; supports web and mobile app analytics; connects with 100+ popular apps; upcoming Model Context Protocol to integrate with AI tools like ChatGPT, Claude, and Dust.
Pricing Model
Pricing includes a free starter option and Growth plans; options to start for free and book a demo for higher-level features.
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