Business Profile
Cup of Jo provides a daily lifestyle site for women covering fashion, culture, motherhood, travel, food, design, and more with an authentic voice and engaged community.
Women readers seeking lifestyle content across fashion, beauty, travel, motherhood, relationships, design, and food.
Authentic, multi-topic lifestyle coverage with an engaged community and transparent sponsorship; 'Come for the blog, stay for the comments' emphasis and a consistent voice from Joanna Goddard.
Not specified in the content.
Cup of Jo is a daily lifestyle site for women covering fashion, culture, motherhood, travel, design, food, and more, with sponsored content and affiliate links.
Women seeking lifestyle inspiration and guidance across fashion, beauty, travel, parenting, and culture.
Authentic, multi-topic lifestyle content backed by an engaged community and transparent monetization, offering readers a trusted space for recommendations and ideas.
Not specified.
Cup of Jo earns revenue through sponsored posts and affiliate commissions; readers never pay more for products.
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One mission. One approved plan. Every external action attributable.