Diff

Business Profile

Core Value Proposition

Diff provides a Wikimedia community blog for sharing stories, news, and discussions from across the Wikimedia movement, hosted by the Wikimedia Foundation and managed by the Movement Communications team.

Target Customer

Wikimedia volunteers and movement contributors; affiliates; partner organizations; Wikimedia Foundation staff

Key Differentiator

A community blog by and for the Wikimedia movement with no singular voice, offering multi-language content and an open editorial process that welcomes submissions from across the movement

Implementation Timeline

Editorial team reviews new submissions daily; posts move through stages (Draft, Pending Review, Awaiting Feedback, Published); typical guidance suggests posts ~500–700 words and a clear audience/goal

Pain Points

1Fragmented movement news and stories across multiple channels without a centralized platform
2Need for inclusive, neutral, and accessible content that reflects diverse voices within the movement
3Lack of a streamlined, community-driven process to publish movement news and discussions

Key Features

1Roles: Contributor, Editor, Administrator with publishing permissions and governance
2Editorial process: posts go through stages (Draft, Pending Review, Awaiting Feedback, Published) and are reviewed for relevance, neutrality, and references
3Editorial guidelines and scope to ensure movement-focused content
4Categories and tags to organize content by topics (Equity & Inclusion, Education & Open Access, Technology, Partnerships & Events, Policy & Advocacy, Movement Strategy)
5Multi-language support: content can be written and translated in multiple languages
6Login and submission workflow: authenticate with a Wikimedia account (Login with MediaWiki) and submit posts for review
7Footer licensing: content licensed under CC BY-SA 4.0
8Moderation and code of conduct to maintain a welcoming community

Target Customer Industries

Decision Makers

1Contributor
2Editor
3Administrator
4Wikimedia Foundation staff
5Movement Communications team member

Client Results

1Facilitates sharing of Wikimedia movement stories and news to inform and engage the community
2Promotes knowledge sharing and learning across the movement
3Increases accessibility for newcomers by providing a centralized playback of movement activities and discussions
4Encourages collaboration across committees, affiliates, and community groups

Competitive Advantages

1Open to contributions from any Wikimedia participant, fostering diverse voices
2No singular voice; content reflects multiple perspectives within the movement
3Multi-language content and translation support increases accessibility
4Editorial support from the Movement Communications team helps with relevance, attribution, and technical issues
5Hosted by the Wikimedia Foundation and integrated with a community-driven editorial process

Key Benefits

1Centralizes movement news and stories for the Wikimedia community

2Promotes knowledge sharing and learning across the movement

3Engages newcomers and established contributors through accessible content

4Supports inclusive, civil discourse through moderation and a code of conduct

5Provides editorial support and quality control through the Movement Communications team

Additional Product Information

Product Description

Diff is a Wikimedia community blog for sharing stories, news, and discussions from across the Wikimedia movement. It is hosted by the Wikimedia Foundation and managed by the Movement Communications team. Articles are written by Wikimedians from across the movement and go through an editorial review process.

Target Market

Wikimedia volunteers and movement participants, affiliates, partner organizations, Wikimedia Foundation staff

Unique Value Proposition

A community-owned, open platform for authentic Wikimedia movement storytelling with an inclusive, multi-language editorial process

Technical Requirements

Requires a Wikimedia account to login (Login with MediaWiki); posts follow a WordPress-based editorial workflow; content licensing CC BY-SA 4.0; moderated by the Diff team; for support contact diff@wikimedia.org

Pricing Model

Not published; community-driven platform hosted by the Wikimedia Foundation with no publicly stated pricing

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