Earth.Org

Business Profile

Core Value Proposition

Earth.Org provides independent, high-quality environmental journalism and policy-focused analysis through a network of volunteers and NGO partners.

Target Customer

General readers of environmental news; policymakers and researchers; NGOs; educators; students (Earth.Org for Kids).

Key Differentiator

Independent journalism led by a full-time editor in Hong Kong, supported by a network of volunteer contributing writers and NGO partners, with data-driven content and a focus on solutions.

Implementation Timeline

Value is immediate upon accessing content; newsletters deliver updates on a set schedule (3x weekly, weekly, monthly).

Pain Points

1Lack of accessible, reliable climate and environmental news
2Need for practical, solution-oriented climate coverage
3Fragmented information with varying quality and limited data-driven analysis

Key Features

1Independent environmental news coverage across Climate Change, Oceans, Biodiversity, Conservation, Solutions
2Explainers and guides (e.g., What Are Tropical Cyclones?; 11 Effective Solutions for Food Waste)
3Data visualization and policy solutions content (Data Science Team, Policy & Economics)
4Newsletters (Essential Briefing, Top Story Roundup, Monthly Overview)
5Earth.Org for Kids and a network of NGO Partners and contributors

Target Customer Industries

Decision Makers

1Editor

Client Results

1Readers gain informed understanding of climate issues
2Subscribers receive curated climate news on a regular schedule
3Organizations can access NGO-partnered content and guides
4Increased awareness and potential influence on policy and practice

Competitive Advantages

1Independent, high-quality journalism
2Global reach with diverse content (news, explainers, guides, data visualization)
3Strong NGO partnerships and a dedicated data science/content team
4Earth.Org for Kids expands outreach to younger audiences
5Network of volunteer contributors enhances editorial breadth

Key Benefits

1Stay informed with the latest climate news

2Access explainers and guides on climate topics

3Receive curated newsletters on a schedule you choose

4Learn from NGO partners and diverse contributors

5Resources for kids via Earth.Org for Kids

Additional Product Information

Product Description

Earth.Org is an environmental news website delivering climate news, data analysis, research and policy solutions, with NGO partnerships and a focus on accessible, action-oriented content.

Target Market

General public interested in climate news; educators, NGOs, researchers, policymakers; businesses seeking sustainability insights

Unique Value Proposition

Independent, high-quality environmental journalism powered by a global network of volunteers and NGO partners, with a solutions-focused approach and data-driven analysis.

Technical Requirements

Website access; email newsletter signup requiring an email address; standard web/mobile access; no specific hardware/software noted.

Pricing Model

Pricing not listed; Earth.Org operates on donations and memberships; newsletter signups are free with email; donations support operations.

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