Jüdisches Museum Berlin (JMB)
Business Profile
Core Value Proposition
Jüdisches Museum Berlin (JMB) provides immersive experiences and education about Jewish history and culture through permanent and temporary exhibitions, educational programs, and digital resources.
Target Customer
{"General visitors","Educators/teachers","Schülerinnen/Schüler (students)","Families","Researchers accessing archives/bibliothek (Lesesaal)"}
Key Differentiator
Offers a combination of a permanent narrative on Jewish history and presence in Germany, a dedicated children's world (ANOHA), and extensive digital learning and accessibility offerings (JMB di.kla online classroom, videos in Deutsche Gebärdensprache, Leichte Sprache, app-based content).
Implementation Timeline
Not specified
Pain Points
- 1Museum visits may involve wait times; time-window tickets are recommended to reduce waiting.
- 2Need for accessible content (sign language and easy-to-understand language) which the museum addresses with DGS videos and Leichte Sprache.
- 3Educators require teacher-focused digital resources and online learning tools to prep and complement in-person visits.
Key Features
- 1Permanent exhibition: Jüdische Geschichte und Gegenwart in Deutschland
- 2ANOHA – Die Kinderwelt des JMB (children's world)
- 3JMB di.kla – Der digitale Klassenraum (digital classroom)
- 4Online-Schaukasten, Mediathek, Online-Recherche
- 5Barrierefreiheit: Videos in Deutscher Gebärdensprache (DGS), Untertitel, Leichte Sprache
- 6Ticketing via online shop with time-slot tickets; ANOHA visit requires a window ticket
Target Customer Industries
Decision Makers
- 1Lehrer/in
Client Results
- 1Not specified
Competitive Advantages
- 1Strong accessibility options (DGS, Leichte Sprache, JMB App with guided content)
- 2Extensive digital learning resources (JMB di.kla, Online-Schaukasten, Mediathek)
- 3Combination of permanent and rotating exhibitions plus child-focused content (ANOHA)
- 4Ticketing designed to reduce wait times via time-window tickets
Key Benefits
Additional Product Information
Product Description
A cultural museum in Berlin focused on Jewish history and contemporary Jewish life, featuring permanent and temporary exhibitions, educational programs, accessibility features, a dedicated children's world (ANOHA), and digital learning resources (JMB di.kla, Online-Schaukasten, Mediathek).
Target Market
{"General visitors","Educators/Teachers","Students/Schüler*innen","Families"}
Unique Value Proposition
JMB uniquely combines Jewish history and present, family-friendly content through ANOHA, and a robust set of digital education tools and accessibility features within a public cultural institution offering both on-site and online experiences.
Technical Requirements
WebP image format is used for images; older browsers may not display WebP content; general browser compatibility required
Pricing Model
Tickets available via online ticket shop; last entry at 17:00; ANOHA requires a time-window ticket booked online; specific prices are not listed in the provided content; some offerings are free (Kostenfrei) per the site
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