KASKUS
Business Profile
Core Value Proposition
KASKUS provides a platform for sharing hobbies, building communities, and buying/selling hobby-related items in Indonesia.
Target Customer
Indonesian hobby enthusiasts, community organizers, and buyers/sellers of hobby goods seeking discussion, content, and marketplace access.
Key Differentiator
Thousands of communities hosted within a single platform plus an integrated marketplace, complemented by a premium membership (KASKUS Plus) with exclusive benefits.
Implementation Timeline
{"Not specified in content"}
Pain Points
- 1Need for a central place to discuss hobbies and connect with like-minded people
- 2Need for a marketplace to buy and sell hobby-related items in Indonesia
- 3Desire for personalized content and recommendations related to users' interests
Key Features
- 1Community forums and directories (Komunitas)
- 2Marketplace for hobby-related goods
- 3Content categories and channels (Story, News, Hobby, Games, Entertainment, Female Tech, Automotive, Sports, Food & Travel)
- 4Personalized content feed (For You) and recommendations
- 5Premium membership (KASKUS Plus) with exclusive benefits (badges, avatar frames, etc.)
- 6Night mode and Beta features
- 7Post creation / new threads
Target Customer Industries
Decision Makers
- 1Not specified in content
Client Results
- 1Not specified in content
Competitive Advantages
- 1Large, diverse, community-driven network with thousands of hobby-focused communities
- 2Integrated marketplace for buying and selling hobby goods
- 3Premium membership with exclusive benefits (KASKUS Plus)
Key Benefits
Additional Product Information
Product Description
KASKUS is a platform for hobby discussions, community building, and a marketplace for hobby-related goods in Indonesia.
Target Market
Indonesian hobby enthusiasts, community creators, and buyers/sellers of hobby goods
Unique Value Proposition
KASKUS combines a massive, hobby-focused community platform with an integrated marketplace and premium membership, serving as a one-stop hub for hobby lovers in Indonesia.
Technical Requirements
Not specified
Pricing Model
KASKUS Plus membership with a monthly price of 25,000 IDR (as advertised in the content)
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