Labyrinthos Academy

Business Profile

Core Value Proposition

[Labyrinthos Academy] provides online tarot education and access to free readings and artist-created tarot decks and accessories.

Target Customer

Witches and wizards, practitioners of modern witchcraft, and individuals seeking self-discovery and personal growth through tarot learning.

Key Differentiator

A combined offering of an online tarot school with free classes and an app, plus a catalog of self-published, artist-created Tarot, Lenormand, and Astrology decks and related workbooks/accessories.

Implementation Timeline

Immediate access to free resources (newsletter guide and app); ongoing value as users engage with lessons and decks over time.

Pain Points

1New learners need structured, accessible tarot education and practice tools.
2Learners want free resources to start learning (guides, readings, and basic card meanings).
3Users desire a convenient, integrated learning path that includes both lessons and hands-on deck practice.

Key Features

1Online tarot lessons and a free app for readings and practice
2Free 3-part tarot guide delivered via newsletter
3Sample digital versions of decks to learn with
4A catalog of self-published, artist-created tarot, Lenormand, and astrology decks and related workbooks
5Additional resources: tarot meanings lists, spreads, and a library of articles

Target Customer Industries

Decision Makers

1Not specified in content

Client Results

1Users learn tarot with confidence and practical reading skills
2Access to free resources and apps enables immediate start and ongoing practice
3Customers can purchase decks and accessories to supplement learning

Competitive Advantages

1Free app and free learning resources
2Combination of education and product (artist-created decks) in one platform
3Positive user feedback and high product engagement across multiple decks and workbooks

Key Benefits

1Structured learning paths for tarot, Lenormand, and astrology

2Free resources to begin learning and practicing

3Hands-on practice with a library of unique decks and digital workbooks

4Convenient mobile app support for readings and study

Case Studies & Success Stories

Customer feedback on Tarot of the Velvet Moon

Case #1

Users praised deck design, colors, and the supportive learning tools/app; overall positive sentiment about learning and using Labyrinthos materials.

Customer feedback on Seventh Sphere Lenormand Deck

Case #2

Customers highlighted modern design, rose gold detailing, and quality, with positive remarks about the brand and customer service.

Digital Tarot Workbook and Journal user experience

Case #3

Users found the workbook clear, concise, and helpful for learning and journaling alongside tarot practice.

The Book of Tarot Meanings user feedback

Case #4

Readers described the guide as concise and supportive for learning and applying tarot meanings

Additional Product Information

Product Description

An online tarot school offering free lessons, an app for tarot readings, and a catalog of self-published tarot decks and related accessories (workbooks, journals, cloths, etc.).

Target Market

Aspiring tarot readers, modern witches and wizards, and individuals seeking self-discovery through guided tarot education and practice.

Unique Value Proposition

A cohesive ecosystem that blends education (free and paid), interactive app-based learning, and access to artist-created, self-published decks and learning materials in one place.

Technical Requirements

Availability of an iOS and Android app for take-tarot classes and readings; online access to shop and resources; digital workbooks (PDF) and online content.

Pricing Model

Some learning resources are free (free app, free 3-part tarot guide); product pricing shown per item (decks, workbooks, accessories); no enterprise pricing noted.

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