Monmouth University
Business Profile
Core Value Proposition
Monmouth University provides a private university education with innovative academic programs, individualized faculty attention, and Division I athletics.
Target Customer
Prospective undergraduate and graduate students and their families; current students and alumni; communities surrounding West Long Branch, NJ seeking higher education options
Key Differentiator
Combines a small student-to-teacher ratio (12:1) with extensive experiential learning, study abroad opportunities, robust campus life, and a network of specialized Centers & Institutes (e.g., Urban Coast Institute, Bruce Springsteen Archives, Kislak Real Estate Institute) near NYC and the Jersey Shore
Implementation Timeline
Independent studies and outcomes typically unfold over the course of an academic program (undergraduate programs 4 years on average; graduate programs vary). Specific admissions and aid timelines are not detailed in the provided content.
Pain Points
- 1Need for hands-on learning and real-world experiences during college
- 2Desire for significant financial aid and scholarships to manage tuition costs
- 3Limited access to experiential opportunities and internships outside the classroom
- 4Preference for a campus with diverse programs, active student life, and Division I athletics
Key Features
- 112:1 student-to-teacher ratio
- 2More than 55 programs of study
- 324 Division I sports teams
- 4Experiential Education connecting classroom learning to real-world applications
- 5Learning Abroad opportunities and study abroad options
- 6Centers & Institutes (e.g., Urban Coast Institute, Center for Student Success, Kislak Real Estate Institute, Bruce Springsteen Archives and Center for American Music, Center for Entrepreneurship, Institute for Global Understanding)
Target Customer Industries
Decision Makers
- 1Admissions Representative
- 2President (Patrick Leahy, Ed.D.)
- 3Director (Tony MacDonald, Urban Coast Institute)
Client Results
- 199% of students receive some form of financial aid
- 2Average scholarship/grant package around $30,204; average financial aid package around $44,144
- 3More than $79 million in University grants and scholarships awarded
- 4Noted distinction: 12:1 student-to-teacher ratio and 24 Division I sports teams
Competitive Advantages
- 1Strong financial aid availability and substantial scholarship/grant funding
- 2High value from experiential education and real-world opportunities (internships, study abroad, research collaborations)
- 3Extensive campus life with 120+ student clubs and 24 Division I athletic teams
- 4Strategic coastal location (1 mile to the coast) and proximity (1 hour to NYC) for opportunities
- 5Diverse centers and institutes enabling specialized, hands-on learning
Key Benefits
Additional Product Information
Product Description
A private university located in West Long Branch, New Jersey, offering undergraduate and graduate programs across 55+ areas of study, with emphasis on experiential learning, study abroad, and robust campus life.
Target Market
Prospective and current undergraduate and graduate students, as well as their families and the local community seeking a comprehensive higher-education experience near New Jersey’s coast and NYC access
Unique Value Proposition
Monmouth University delivers a personalized higher-education experience through small class sizes, extensive financial aid, hands-on experiential learning, and a network of specialized centers, all set on a coastal campus near major urban centers
Technical Requirements
Not specified in the provided content
Pricing Model
Not specified in the provided content; mentions of financial aid, scholarships, and grants; tuition/fees implied but not disclosed
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