NTT INDYCAR SERIES

Business Profile

Core Value Proposition

NTT INDYCAR SERIES provides fans, media, teams and sponsors with a centralized, official source for news, schedules, standings, race results and driver information about the INDYCAR series.

Target Customer

Motorsports fans, media/journalists, broadcasters, teams, sponsors and partners seeking official news, schedules, standings, driver profiles, and fan-engagement content related to the INDYCAR SERIES.

Key Differentiator

Official INDYCAR content hub offering comprehensive, centralized access to news, race schedules (including future years), driver profiles, standings, multimedia (videos, photo galleries, race replays), and fan engagement tools (INDYCAR Nation, INDYCAR 101, Fantasy Racing, INDYCAR App).

Implementation Timeline

Immediate access to information via the website; ongoing updates throughout the season and through 2026 schedule release.

Pain Points

1Need a single authoritative source for schedules, standings, results and driver information.
2Difficulty engaging with the sport beyond live events (news, videos, driver content, fan communities).
3Limited access to structured fan tools and resources (fantasy racing, community forums, educational content).

Key Features

1News, race results by race/driver/season, and championship standings.
2Driver profiles and team information, plus event details and schedules (including 2026 schedule).
3Multimedia content: photo galleries, videos, full race replays.
4Fan tools: INDYCAR App, Fantasy Racing, INDYCAR Nation, INDYCAR 101, Understand the Sport sections.
5Official rules, competition guide, awards, and partner information.

Target Customer Industries

Decision Makers

1Sponsorship Director
2Marketing Director / CMO
3Media Partnerships Manager
4Sponsorship Manager
5Digital Content Director
6Fan Engagement Manager

Client Results

1Improved access to official, up-to-date information (news, schedules, standings, race results).
2Enhanced fan engagement through community and content features (INDYCAR Nation, Fantasy Racing, App).
3Increased audience reach via media partnerships and broad content distribution (FOX broadcasts noted).

Competitive Advantages

1Official, centralized source for all INDYCAR information and fan content.
2Integrated fan engagement ecosystem (INDYCAR App, Fantasy Racing, INDYCAR Nation, INDYCAR 101).
3Rich multimedia and historical content (photo galleries, full race replays, videos).
4Transparent, structured access to schedules, results and standings.

Key Benefits

1Centralized access to news, schedules and results.

2Driver profiles and Team information for deeper following of the series.

3Multimedia content and full race replays for in-depth viewing.

4Fan engagement channels (INDYCAR App, Fantasy Racing, INDYCAR Nation, educational content).

Additional Product Information

Product Description

The premier North American open-wheel racing series; official site provides news, 2025 schedule, driver profiles, championship standings, race results and more.

Target Market

Motorsports fans, media, broadcasters, teams, sponsors and partners seeking official INDYCAR content and fan-engagement resources.

Unique Value Proposition

Official INDYCAR platform delivering comprehensive, real-time content, schedules, standings, multimedia, and fan engagement tools in one place.

Technical Requirements

Not specified in content; indicates availability of a mobile INDYCAR App and web access.

Pricing Model

Not specified in content; no explicit pricing details provided.

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