Oceana
Business Profile
Core Value Proposition
Oceana provides advocacy campaigns and resources to protect and restore the world’s oceans.
Target Customer
Policy makers, donors and supporters, volunteers, corporate partners, educators and the general public interested in ocean conservation.
Key Differentiator
Largest international advocacy organization dedicated solely to ocean conservation.
Implementation Timeline
Implementation and impact timelines vary by campaign and policy area; campaigns and related outcomes are described as ongoing efforts with multiple steps and milestones.
Pain Points
- 1Threats to oceans from overfishing and habitat loss
- 2Plastic pollution and waste in marine environments
- 3Climate and energy impacts on ocean health
Key Features
- 1Campaigns and Victories across the oceans (e.g., Save the Oceans, Feed the World; Climate and Energy; Responsible Fishing; Protect Habitat; Plastics)
- 2Scientific and expert network (Science Advisors; Ocean Council)
- 3Donor, corporate partner, and celebrity supporter ecosystem
- 4Extensive resources and publications (Reports; Magazine; Annual Reports)
- 5Expeditions and educational/awareness content
Target Customer Industries
Decision Makers
- 1CEO
Client Results
- 1Advocacy campaigns aimed at protecting and restoring oceans (referred to as 'Victories' in campaigns)
- 2Involvement of a broad network including donors, corporate partners, and supporters to advance ocean conservation
Competitive Advantages
- 1Focused, global ocean conservation mission
- 2Large international reach with campaigns and partnerships
- 3Strong network including science advisors, experts, donors, and corporate partners
- 4Extensive library of resources and reporting (reports, magazine, annual reports)
- 5Engagement of diverse supporters and high-visibility collaborations (celebrities, corporate partners)
Key Benefits
Additional Product Information
Product Description
Oceana is an international advocacy organization dedicated solely to protecting and restoring the world's oceans through campaigns, research, and partnerships.
Target Market
Policymakers, donors, corporate partners, volunteers, educators and the public interested in ocean conservation
Unique Value Proposition
A global, mission-focused ocean conservation advocacy with an extensive network of campaigns, experts, donors, and partners dedicated to protecting marine ecosystems.
Technical Requirements
Not specified in the content
Pricing Model
Not specified in the content
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