Podchaser
Business Profile
Core Value Proposition
Podchaser provides the world's leading podcast database and API to empower discovery, audience insights, and sponsorship tracking for listeners, creators, brands, and agencies.
Target Customer
{"Listeners","Podcasters/Creators","Brands/Advertisers","Agencies","Media buyers","PR teams","Marketing professionals"}
Key Differentiator
Blends a large, searchable database of podcasts with podcast credits, audience demographics, a validated contacts database, sponsor history, and an API â all under one platform (including Power Score and advertising/tracking capabilities).
Implementation Timeline
Not explicitly specified; content implies availability and value upon signing up and using the platform/API.
Pain Points
- 1Difficulty discovering podcasts and understanding audience reach and demographics
- 2Challenge identifying and contacting the right hosts, producers, or guests for partnerships
- 3Limited visibility into sponsorship activity and advertiser spending across podcasts
Key Features
- 15M+ podcasts with demographics, credits (hosts, guests, crew), and categories
- 22M+ validated contacts broken out by role for outreach
- 3Transcript mentions, alert monitoring, and sponsorship tracking
- 4Sponsor history with spend estimates for thousands of sponsors
- 5Podchaser API for data access and integration
- 6Power Score for planning and targeting
Target Customer Industries
Decision Makers
- 1Not specified in content
Client Results
- 1Improved audience reach estimates and targeting
- 2Enhanced campaign planning and execution
- 3Better understanding of sponsor activity and spend
- 4Streamlined outreach to hosts/creators and sponsorship opportunities
Competitive Advantages
- 1Largest podcast database with 5M+ podcasts and extensive credits
- 2Validated contacts database (2M+ contacts) by role
- 3Comprehensive sponsorship data including spend estimates and sponsor history
- 4Transcript monitoring and alerts for mentions
- 5Dedicated podcast API and Pro/enterprise features
- 6Power Score for refined strategy and targeting
Key Benefits
Additional Product Information
Product Description
Podchaser is the #1 podcast database and API, powering discovery for listeners, creators, brands, and agencies with credits, audience insights, and sponsorship data.
Target Market
Listeners, podcasters/creators, brands/advertisers, agencies, media buyers, PR teams, and marketing professionals seeking podcast discovery, outreach, and sponsorship intelligence.
Unique Value Proposition
The only podcast API youâll ever need, supported by Power Score, a large contacts database, and sponsorship analytics to plan, outreach, and measure podcast campaigns.
Technical Requirements
API access and Pro features are available; platform emphasizes data points such as demographics, credits, contacts, sponsor history, and transcripts.
Pricing Model
Not explicitly stated; references to Podchaser Pro and Pro Access imply tiered offerings with an upgraded/enterprise option, but no pricing details are provided in the content.
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