SaxoInvestor
Business Profile
Core Value Proposition
SaxoInvestor provides access to investment products and essential tools on our most popular app.
Target Customer
Global individual investors and traders seeking an all-in-one investing app with access to global markets; supports Individual, Corporate, and Joint accounts.
Key Differentiator
Licensed Danish bank with Danish Guarantee Fund protection, offering an integrated ecosystem where one Saxo account gives access to SaxoInvestor and SaxoTrader platforms for free, plus a broad product range and competitive pricing.
Implementation Timeline
Individual account approvals often digitally within a few minutes; further verification for some cases up to 2 working days for individual accounts and about 1 week for corporate accounts
Pain Points
- 1Difficulty accessing global markets and managing a diversified portfolio from a single platform
- 2Need for real-time market insights, research, and educational resources
- 3Desire for secure, regulated custody with deposit protection and straightforward funding
Key Features
- 1SaxoInvestor all-in-one investing app with stocks, ETFs, mutual funds, and bonds
- 2Real-time market insights, webinars, podcasts, and educational content
- 3Portfolio tracking, search tools, screeners, watchlists, and analysis tools
- 4Access to SaxoTraderGO and SaxoTraderPRO for advanced trading and margin trading
- 5Option for margin trading and professional status; third-party tools & APIs (e.g., TradingView)
Target Customer Industries
Decision Makers
- 1Founder and CEO
Client Results
- 1Global market access and diversified investment opportunities via a single platform
- 2Real-time insights and analytics to inform decisions
- 3Secure deposits and investor protections under the Danish Guarantee Fund
- 4Flexible platform access (two platforms under one account) and scalable trading
Competitive Advantages
- 1Regulated Danish bank with Danish Guarantee Fund protection of up to EUR 100,000 per depositor
- 2One account, two platforms (SaxoInvestor and SaxoTraderGO/PRO) for free
- 3No platform or inactivity fees and no minimum initial funding
- 4Wide instrument coverage across stocks, ETFs, bonds, options, CFDs, forex, futures, commodities
- 524/5 support and multilingual help
Key Benefits
Additional Product Information
Product Description
An all-in-one investing app offering access to stocks, ETFs, mutual funds, and bonds with real-time insights and secure access.
Target Market
Global individual investors and traders, with support for corporate and joint accounts; users seeking access to global markets via a single platform.
Unique Value Proposition
SaxoInvestor combines broad global market access with robust regulatory protections, two integrated platforms under one account, and competitive pricing in a bank-backed, trusted broker.
Technical Requirements
SaxoInvestor available in web and mobile apps; SaxoInvestor app in Apple App Store and Google Play; two-factor authentication; platforms: SaxoInvestor (web/mobile), SaxoTraderGO (web/mobile), SaxoTraderPRO (desktop, Windows/Mac).
Pricing Model
Pricing includes commissions and spreads; no platform or inactivity fees; no minimum initial funding. Example prices: EUR 2+ per stock on Euronext, USD 1+ per US stock, EUR 20+ per bond; EUR 0.75 per EUR stock option contract.
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