Streaming Media
Business Profile
Core Value Proposition
Streaming Media provides industry news, trends, and analysis for streaming and online video professionals, along with directories, sources, guides, and event coverage.
Target Customer
Streaming and online video professionals including engineers, producers, marketers, and executives who seek news, analysis, resources, and events in the streaming industry.
Key Differentiator
A comprehensive, all-in-one resource combining industry news, in-depth features, guides, whitepapers, a supplier directory, Readers' Choice Awards, and live events (Streaming Media Connect, Streaming Media East/West). It also offers targeted newsletters (Xtra) and a dedicated Sourcebook directory.
Implementation Timeline
Value is immediate upon access to news, guides, and newsletters; events have scheduled dates and registration processes. Some content is free (Xtra newsletters), with event seats advertised as free or discounted.
Pain Points
- 1Keeping up with rapid changes in streaming technology, formats, and monetization models.
- 2Accessing curated, credible industry resources (news, features, whitepapers, case studies) in one place.
- 3Finding events, directories, and vendor information to inform buying and partnership decisions.
Key Features
- 1Online news and industry announcements
- 2In-depth features, Q&A, spotlights, and technical explainers (What Is… topics)
- 3Whitepapers, research reports, and webinars
- 4Streaming Media Guides and Sourcebook (directory)
- 5Readers' Choice Awards and conference/video content
- 6Conferences and live events (Streaming Media Connect, Streaming Media East/West) and related videos
- 7Newsletters and targeted Xtra content (Live Sports Streaming Xtra, CTV Strategy Xtra, Producer Focus, etc.)
Target Customer Industries
Decision Makers
- 1Conference Chair
- 2Media & AI Strategist
- 3Head of Data, Research & Measurement
- 4Contributing Editor
Client Results
- 1Not explicitly quantified in the provided content (no client case studies with measurable outcomes are shown).
Competitive Advantages
- 1Industry-leading breadth: news, analysis, directories, guides, and events in one place.
- 2Direct access to a supplier/industry directory (Sourcebook) and Readers' Choice Awards.
- 3Multiple formats for learning and engagement: articles, whitepapers, webinars, videos, and live conferences.
- 4Targeted newsletters (Xtra) for specialized topics (e.g., Live Sports Streaming, CTV Strategy).
Key Benefits
Additional Product Information
Product Description
Streaming Media is a media platform providing news, analysis, guides, and events for streaming and online video professionals, including industry coverage, directories, and educational resources.
Target Market
Streaming and online video professionals globally, including engineers, producers, marketers, and executives seeking industry news, resources, and events.
Unique Value Proposition
The premier all-in-one resource for streaming professionals, combining up-to-date industry news, practical guides, a comprehensive directory, awards, whitepapers, and live events in one ecosystem.
Technical Requirements
No specific technical requirements noted beyond internet access; some resources may require subscription or registration (e.g., Xtra newsletters, conference registrations).
Pricing Model
Some resources are free (Streaming Media Xtra newsletters; free seats for conference events), but no explicit pricing for all offerings is provided in the content.
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