Superpages
Business Profile
Core Value Proposition
Superpages provides a local business directory to help consumers find and connect with local service providers.
Target Customer
Local consumers seeking service providers (e.g., plumbers, handymen, mechanics, attorneys, dentists) and local business owners who want to claim and manage their listings.
Key Differentiator
Positioned as the original source to find local service providers with broad category coverage and an option for businesses to claim and manage a free listing to improve online visibility.
Implementation Timeline
Not specified
Pain Points
- 1Difficulty finding local service providers quickly across many categories.
- 2Lack of a centralized directory for local services.
- 3Businesses needing to claim and update their listing to improve visibility.
Key Features
- 1Searchable directory by categories and location (State Directory, Popular Categories, Find People).
- 2Ability to claim and manage a free business listing.
- 3Broad category coverage including Home Services, Medical Services, Legal, Auto, Restaurants, etc.
- 4Browse by popular cities and states.
Target Customer Industries
Competitive Advantages
- 1Free basic listing for businesses (as indicated by 'Manage your free listing').
- 2Large, category-rich database of local providers.
- 3Tools to manage business information to improve discoverability.
- 4Location-based search with city/state navigation.
Key Benefits
Additional Product Information
Product Description
Local business directory that helps users find and connect with local service providers across numerous categories; offers listing management for businesses.
Target Market
Local consumers seeking service providers and small businesses seeking listing management.
Unique Value Proposition
Original source to find local service providers with broad category coverage and the ability for businesses to claim a free listing to increase visibility.
Pricing Model
Free listing; Free Advertising (as indicated by site navigation).
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