TASCHEN Books
Business Profile
Core Value Proposition
TASCHEN Books provides dazzling art books and limited editions, delivering eye-catching coffee-table publications since 1980.
Target Customer
Art book lovers, collectors, designers, educators, libraries and museums, and general readers of architecture, art, photography and design.
Key Differentiator
A unique combination of high-end art books and coveted Limited Editions, plus globally connected TASCHEN Stores that host events and gallery spaces, and collaborations with renowned artists and designers.
Implementation Timeline
Not specified in content
Pain Points
- 1Need for visually striking, high-quality art books and design publications.
- 2Desire for access to exclusive limited editions and collector items.
- 3Opportunity to discover titles through in-store programs, events, and gallery spaces.
Key Features
- 1Extensive catalog spanning Architecture & Design, Art, Photography, Fashion, and more.
- 2Limited Editions catalog with Art Editions and collector items.
- 3Online shopping with cart and pre-order options.
- 4Global TASCHEN Stores offering publications, interiors, events, and gallery spaces.
- 5Regular events, signings, and book launches hosted in stores.
Target Customer Industries
Decision Makers
- 1Not specified in content
Competitive Advantages
- 1Combination of visually rich art books and exclusive limited editions.
- 2Physical stores with events and gallery spaces enhancing discovery and engagement.
- 3Collaborations with world-famous artists and designers for unique titles and editions.
- 4Global availability via online store and international stores.
Key Benefits
Additional Product Information
Product Description
Art-book publisher known for dazzling coffee-table books and limited editions across art, architecture, design, and photography, with a global store network and events program.
Target Market
Art and design enthusiasts, collectors, academics, libraries, museums, galleries, and general readers seeking premium art publications.
Unique Value Proposition
High-quality art and design publications combined with exclusive Limited Editions, supported by a worldwide store network and in-store experiential spaces.
Technical Requirements
Not specified in content
Pricing Model
Not specified in content
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