Tenping
Business Profile
Core Value Proposition
Tenping provides a performance marketing platform that enables advertisers to disseminate desired information and content to potential customers through mobile messaging services like KakaoTalk or SMS, creating a viral marketing effect.
Target Customer
Advertisers looking to expand their reach through performance marketing and one-person marketers seeking to collaborate for mutual growth.
Key Differentiator
Tenping uniquely connects advertisers with individual marketers, leveraging a system that evaluates and compensates marketers based on real-time performance metrics.
Implementation Timeline
Customers can see results from campaigns within the shortest execution period of one month.
Pain Points
- 1Advertisers' risk of not achieving desired return on advertising spend.
- 2Need for efficient viral marketing strategies to reach broader audiences.
- 3Challenges in managing and evaluating large-scale networks of individual marketers.
Key Features
- 1Performance-based billing model to minimize advertising risk.
- 2Real-time performance tracking and evaluation for individual marketers.
- 3Integration with specialized analytics tools like Adbrix, AppsFlyer, Tune.
- 4Comprehensive marketer training and management through Tenping School.
- 5Customizable campaign formats such as CPA, CPE, CPC, CPS, and more.
Target Customer Industries
Decision Makers
- 1Marketing Manager
- 2Advertising Director
- 3Brand Manager
Client Results
- 1Increased reach and engagement through viral marketing.
- 2Enhanced ROI through performance-based ad spend.
- 3Improved marketer performance through targeted training and evaluation.
Competitive Advantages
- 1Eliminates the risk of negative margins on advertising spend.
- 2Utilizes a large network of individual marketers for maximum impact.
- 3Offers real-time data analysis and reporting for precise campaign management.
Key Benefits
Additional Product Information
Product Description
Tenping is a performance marketing platform that facilitates viral marketing through mobile messaging, connecting advertisers with individual marketers.
Target Market
Advertisers aiming to leverage viral marketing for broader audience engagement.
Unique Value Proposition
Tenping's performance marketing platform is distinctive due to its real-time data evaluation and compensation mechanism for individual marketers, enabling advertisers to achieve risk-free advertising efficiency.
Technical Requirements
Integration with tracking tools like Adbrix, AppsFlyer, Tune, Adjust, and Airbridge may be required.
Pricing Model
Includes various models like CPA, CPE, CPC, CPS with specific minimum spend requirements and customizable pricing based on campaign needs.
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