Ubidots
Business Profile
Core Value Proposition
Ubidots provides a cloud-based Industrial IoT platform that enables real-time data visualization, device management, automation, and analytics for connected machines.
Target Customer
IoT engineers and developers, system integrators, and enterprise teams (manufacturers, building and facility managers) seeking rapid IoT deployment, branding control, and scalable device/data management.
Key Differentiator
White-label branding with a single license for all IoT projects under your own brand, BYOC (bring your own charts), extensive end-user and access controls, app builder, and a broad set of developer tools and integrations.
Implementation Timeline
Industry 4.0-ready in weeks, not months; deployments described as fast and simple to enable quicker data-driven decisions
Pain Points
- 1Difficulty turning raw sensor data into real-time, actionable insights and visually intuitive dashboards.
- 2Managing and onboarding thousands of devices with organized metadata, groupings, and role-based access.
- 3Integrating IoT data with existing enterprise systems (CMMS, MES, ERP) and enabling automation across platforms.
Key Features
- 1Real-Time Dashboards with interactive, customizable visualization
- 220+ Widget Types for flexible data presentation
- 3BYOC - Bring Your Own Charts to embed custom visualizations
- 4Events / Rules Engine for automation and alerts
- 5Device Management with templates, groups, tags, and metadata
- 6IoT-Friendly APIs (MQTT, HTTP, TCP, UDP) and Data API
- 7Serverless Functions for IoT, Pages, and Plugins for custom solutions
- 8End-User Management with organization-wide roles and permissions
- 9Branding and white-label capabilities (custom domain, colors, logo)
Target Customer Industries
Decision Makers
- 1CEO
Client Results
- 1Case example stating over $45,000 per month in savings for a building management-related client
- 2Improved maintenance and asset monitoring through real-time data and alerts
- 3Turned opaque utility usage into tangible data for Quantify Environmental
Competitive Advantages
- 1Brandable, white-labeled platform with a single license for multiple IoT projects
- 2Extensive integrations and interoperability with existing enterprise systems
- 3Strong emphasis on real-time visualization, analytics, and automation
- 4Code-free and developer-friendly tools (App Builder, Serverless Functions, Pages, Plugins)
- 5Long data retention (over 10 years) and scalable data management
Key Benefits
Case Studies & Success Stories
Quantify Environmental Case Study
Thanks to Ubidots and wireless sensors, Quantify Environmental turns opaque utility usage into tangible data.
Cryogas Inventory Monitoring Case
Cryogas, an emergency gas supplier for ICU patients, uses Ubidots-powered inventory monitoring to prevent stockouts.
Industrial Cranes Case Study
An industrial crane company uses Ubidots to track usage and maintenance needs, improving maintenance services and customer satisfaction.
Over $45,000 Monthly Savings Case
A building management-related client reportedly achieved over $45,000 per month in savings using real-time water usage monitoring and leak detection (example cited in Ubidots materials).
Additional Product Information
Product Description
Industrial IoT cloud platform offering real-time dashboards, data management, device onboarding, automation, and developer tools, with white-label branding and extensive integrations.
Target Market
IoT engineers and developers, system integrators, manufacturers, building/facility managers, and large enterprises seeking rapid IoT deployment and brand-controlled experiences.
Unique Value Proposition
A brandable, single-license IoT platform that supports Bring Your Own Charts, robust device/data management, end-user access control, and a wide range of integrations, paired with powerful development tools.
Technical Requirements
IoT-friendly APIs supporting MQTT, HTTP, TCP, and UDP protocols; 60+ integrations; Data API; Serverless Functions; App Builder; Pages; Plugins.
Pricing Model
Free 30-day trial available; Ubidots STEM offers a forever-free account; Enterprise pricing and demos available upon request.
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