UC Davis

Business Profile

Core Value Proposition

UC Davis provides public education, research, and a vibrant campus experience as California’s College Town.

Target Customer

{"Prospective undergraduate students","Prospective graduate students","Current students","Parents and families","Alumni and donors","Counselors and educators"}

Key Differentiator

California’s College Town branding with a bike-friendly, campus-centric community; top-ranked programs in agriculture/forestry and veterinary medicine; integrated UC Davis Health system; opportunities like unique programs (e.g., brewing science) and extensive undergraduate research participation.

Implementation Timeline

Value is realized over the duration of degree programs; initial value is available upon admission, planning visits, and engagement with campus life and programs. Admissions deadlines and calendars are provided on the site (e.g., academic calendars, admission steps).

Pain Points

1Need for access to higher education and information on admissions, financial aid, and degree programs
2Need for safe, supportive campus life with health, wellbeing, basic needs, and transportation resources
3Need for extensive research opportunities and career development during study

Key Features

1Undergraduate and Graduate Admissions with Financial Aid and Scholarships
2Majors, minors, and academic programs across colleges
3Campus life resources (student health, safety, housing, dining, transportation)
4Online portals and planning tools (myUCDavis, Canvas, Schedule Builder, General Catalog)
5Research ecosystem (Office of Research, Undergraduate Research opportunities, libraries and museums)

Target Customer Industries

Decision Makers

1Chancellor
2Counselor
3Admissions Counselor

Client Results

1Ranked 2nd among public universities in the nation for graduate financial success
2Ranked 1st in agriculture and forestry
3Ranked 1st in veterinary medicine
4700+ students present their research at the Undergraduate Research, Scholarship and Creative Activities Conference

Competitive Advantages

1Strong academic rankings in key fields (agriculture, veterinary medicine)
2Public, top-tier research university with broad program breadth
3Integrated health system (UC Davis Health)
4Vibrant student life and traditions tied to a college-town experience
5Extensive research opportunities and unique programs (e.g., brewing science)

Key Benefits

1Access to top-ranked programs and majors

2Robust opportunities for undergraduate research and scholarship

3Comprehensive admissions, aid, and student services

4Integrated healthcare system and campus safety resources

5Active campus life in a distinctive college-town setting

Additional Product Information

Product Description

UC Davis is a public research university located in Davis, California, branded as California’s College Town. It offers undergraduate, graduate, and professional programs with a strong research ecosystem and an affiliated health system.

Target Market

{"Prospective and current undergraduate students","Prospective and current graduate students","Families and counselors","Alumni and donors","Educators and partners"}

Unique Value Proposition

California’s College Town—combining top-ranked programs (agriculture, veterinary medicine), extensive research opportunities, a connected health system (UC Davis Health), and a bike-friendly campus community within a renowned public university.

Technical Requirements

Access to UC Davis online systems such as myUCDavis, Canvas, General Catalog, Schedule Builder, and related campus portals.

Pricing Model

Not disclosed in the provided content

Companies Solving Similar Problems

Based on matching: problems solved, target roles, key features, industries

The City University of New York (CUNY)

The City University of New York provides a comprehensive public higher education system across 26 colleges, offering 2,800+ majors and programs, degrees at associate through doctoral levels, and online/continuing education options to help students achieve social mobility in New York.

Education

Healthcare

+10

Carleton University

Carleton University provides career-ready graduates with top-ranked programs, cutting-edge research, and a thriving campus life.

Education

Technology

Indiana University Bloomington

Indiana University Bloomington provides world-class degree programs and opportunities across business, health, STEM, and the arts, supporting student growth and career preparation.

Education

Healthcare

University of Warwick

University of Warwick provides world-class education and research, fostering interdisciplinary collaboration and industry partnerships to address global challenges.