Visit Abu Dhabi

Business Profile

Core Value Proposition

Visit Abu Dhabi provides travel planning information and inspiration for Abu Dhabi.

Target Customer

{"Travelers planning trips to Abu Dhabi","Event organizers planning business events in Abu Dhabi","Travel media and partners seeking promotion"}

Key Differentiator

Official Abu Dhabi tourism portal offering curated experiences, region-focused content, and a structured planning flow (Things to do, What to see, Where to go, Plan your trip) with highlights like 'Recommended Experiences' and a downloadable app.

Implementation Timeline

Immediate – content and planning tools are available on the site now; app available for download

Pain Points

1Finding reliable, official travel information for Abu Dhabi
2Discovering must-see attractions and experiences in a large destination
3Planning a trip with curated itineraries and deals in one place

Key Features

1Official Tourism website with comprehensive sections: Things to do, What to see, Where to go, Plan your trip, Events, Business events
2Recommended Experiences and curated itineraries (e.g., 3-day plans, family-friendly lists)
3Plan your trip tools and access to deals/offers for hotels, restaurants, and attractions
4Information on traveling to Abu Dhabi, visa information, FAQs, and newsletters
5Downloadable mobile app for planning and updates

Target Customer Industries

Client Results

1Visitors planned trips more efficiently using planning resources and itineraries
2Users discovered and engaged with major Abu Dhabi attractions and experiences
3Users accessed and benefited from deals/offers for hotels, restaurants, and attractions

Competitive Advantages

1Official, government-backed destination information source
2Curated experiences and itineraries to simplify trip planning
3Wide coverage of attractions, regions, and island destinations (e.g., Yas Island, Saadiyat Island, Louvre Abu Dhabi, Sheikh Zayed Grand Mosque)
4Multi-channel access via website and mobile app

Key Benefits

1Inspiration and ideas for itineraries

2Structured guidance across planning stages (things to do, see, go, and plan)

3Access to recommended experiences and regional/destination highlights

4Deals and offers to enhance trip value

5Mobile app for on-the-go planning and updates

Additional Product Information

Product Description

Official Abu Dhabi tourism website offering information on things to do, places to visit, what to see, plan your trip, events, business events, and related deals.

Target Market

Tourists visiting Abu Dhabi and organizations planning events or promotions in Abu Dhabi

Unique Value Proposition

Official, comprehensive, and up-to-date tourism resource for Abu Dhabi, combining destination insights with planning tools and curated experiences.

Technical Requirements

Requires internet access to use the website; mobile app available for download

Pricing Model

Not specified (informational/promotional portal; no pricing shown)

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