Vogelbescherming.nl – Online Vogelgids & Online Vogelcursussen
Business Profile
Core Value Proposition
Vogelbescherming.nl provides online resources and advocacy to help people learn about birds and protect birds and their habitats.
Target Customer
Educators (in de klas), garden and nature enthusiasts, general public/birdwatchers, and individuals who become members or donors to support bird protection.
Key Differentiator
A combined offering of an extensive online bird guide (346 species) and multiple online bird courses, plus active conservation advocacy, citizen science programs, and community engagement initiatives all in one platform.
Implementation Timeline
Online courses are self-paced within a dedicated online learning environment; free beginner courses (Vogels in Nederland, Tuinvogels in Nederland) are available; paid courses are priced at €25 for non-members and €20 for members.
Pain Points
- 1Limited access to reliable, detailed information about bird species (recognition, habitat, distribution, protection).
- 2Need for practical guidance to support birds in homes, schools, and communities (feeding, nest boxes, garden planning).
- 3Desire for engaging, actionable ways to participate in bird conservation and citizen science (e.g., counting projects, local advocacy).
Key Features
- 1Vogelgids: online guide with 346 bird species, including information on recognition, habitat, distribution, and protection, with filters and species lists.
- 2Online vogelcursussen: multiple self-paced online courses (e.g., Boerenlandvogels, Roofvogels, Tuinvogels, Uilen) with pricing for members and non-members; some beginner courses are free.
- 3Educational resources: content geared toward classrooms and home learning (In de klas, In mijn tuin, Kleurplaten, etc.).
- 4Citizen science and engagement: national bird counts and related activities (e.g., Nationale Tuinvogeltelling, Tuintelling) and related campaigns (Postcode Vogelcheck, Vogelrijkestad).
- 5Additional tools and guidance: nestkasten info, tuinadvies, vogelvriendelijke planting, and general tips for bird-friendly environments.
Target Customer Industries
Decision Makers
- 1Not explicitly stated in the provided content
Client Results
- 1Increased knowledge about birds and their habitats among the public
- 2Greater public engagement in bird protection and conservation actions
- 3Participation in citizen science (bird counts) and adoption of bird-friendly practices in gardens and schools
Competitive Advantages
- 1Large, searchable online bird guide (346 species) with detailed species information
- 2Combination of educational content and practical conservation guidance (nest boxes, garden planning, bird-friendly planting)
- 3Free beginner courses and member discounts on paid courses
- 4Active conservation advocacy and citizen-science integration (e.g., National bird counts, lobbying webinars for municipalities)
Key Benefits
Additional Product Information
Product Description
A platform offering an extensive online bird guide (346 species) and multiple online bird courses, complemented by classroom and home-learning resources, plus conservation advocacy and citizen-science programs.
Target Market
Public audience interested in birds and nature, educators and schools, garden/household enthusiasts, and individuals who support bird protection through membership or donations.
Unique Value Proposition
A comprehensive, accessible platform that blends in-depth bird knowledge with practical conservation actions, free beginner education, paid advanced courses, and active advocacy and citizen-science participation.
Technical Requirements
Online access via the web; courses are self-paced in a dedicated online learning environment; some content is free, some is paid (€20-€25 for non-members; €20 for members).
Pricing Model
Free beginner courses available; paid courses priced at €25 (non-members) and €20 (members) per course; membership and donations are offered (e.g., 5 x VOGELS for €33 per year).
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