What Hi-Fi?
Business Profile
Core Value Proposition
What Hi-Fi? delivers in-depth, unbiased expert reviews and best-buy recommendations for hi-fi, home cinema and tech, helping readers make informed purchasing decisions.
Target Customer
Tech buyers, audiophiles, home cinema enthusiasts, and general consumers seeking reliable buying guidance.
Key Differentiator
World's #1 tech buyer's guide with editorial Best Buys and ongoing news across audio-visual gear, supported by editorial credibility and a long-running publishing brand.
Implementation Timeline
Ongoing publication with new content as it is released; digital access and optional print delivery available; new issues available when published.
Pain Points
- 1Finding unbiased, expert product evaluations among a crowded market
- 2Identifying trusted value through curated Best Buys
- 3Keeping up-to-date with the latest hi-fi, home cinema news, deals and new releases
Key Features
- 1Best Buys editorial selections
- 2In-depth, unbiased expert reviews
- 3News, advice and feature content
- 4Deals and discounts coverage
- 5Newsletter and subscription access
Target Customer Industries
Decision Makers
- 1Editor-in-Chief
- 2Deputy Editor
- 3Hi-Fi and Audio Editor
- 4TV and AV Editor
- 5Managing Editor
- 6Senior Staff Writer
Client Results
- 1Readers make informed purchase decisions based on expert evaluations
- 2Access to curated Best Buys helps save time and find good value
- 3Stay updated with the latest hi-fi, home cinema news and deals
Competitive Advantages
- 1Unbiased, in-depth expert reviews
- 2Editorially curated Best Buys across multiple categories
- 3Global branding as a leading tech buyer's guide
- 4Comprehensive coverage including news, deals, advice and features
Key Benefits
Additional Product Information
Product Description
What Hi-Fi? is a technology buyer's guide and publication covering hi-fi, home cinema and related tech, offering reviews, news, buying advice, Best Buys, deals and more. It is part of Future plc.
Target Market
Hi-fi enthusiasts, home cinema lovers, and consumers seeking reliable guidance for buying audio-visual gear and related tech.
Unique Value Proposition
The World's #1 tech buyer's guide delivering unbiased reviews, curated Best Buys, and up-to-date news across hi-fi, home cinema and streaming devices, with offers and subscriptions.
Technical Requirements
Access via website; subscription required for full content; options for print delivery or digital access; subscriptions from £5.
Pricing Model
Subscription-based; from £5; print and/or digital delivery options available
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