World Parrot Trust
Business Profile
Core Value Proposition
World Parrot Trust provides global parrot conservation and welfare programs to protect parrots in the wild and support responsible parrot care.
Target Customer
Parrot enthusiasts and pet owners; potential and current donors/members; researchers and volunteers interested in parrot conservation; and communities involved in on-the-ground conservation efforts.
Key Differentiator
A global wildlife conservation and welfare charity that combines science-led programs with decades of field experience and deep expertise in companion parrot husbandry, coordinating across 80 parrot species in 45 countries since 1989.
Implementation Timeline
Value is delivered immediately upon joining (membership benefits, including PsittaScene Magazine, and access to resources). Ongoing impact accumulates as programs operate globally over time.
Pain Points
- 1Many parrot species are at risk of extinction (1 in 3 at risk according to the site).
- 2Wildlife trade and poaching threaten parrot populations.
- 3Habitat loss and the need for community engagement to protect wild spaces and parrot care.
Key Features
- 1Programs & Projects focused on Saving Endangered Species, Engaging Communities, Fighting Wildlife Trade, Protecting Wild Spaces, and Improving Parrot Care.
- 2Learn Online resources including a parrot species encyclopedia & gallery; reference library; parrot care resources; and publications.
- 3Membership with benefits including PsittaScene Magazine and access to member-driven campaigns, events, and donations.
- 4Campaigns and events to raise funds and awareness; opportunities for everyday actions and volunteering.
- 5Donor-friendly giving options (monthly giving, wills and bequests, and various donation channels).
Target Customer Industries
Client Results
- 1Since 1989, support has helped the World Parrot Trust aid 80 parrot species in 45 countries.
- 2Member organizations and individuals contribute to global on-the-ground conservation and parrot care initiatives.
- 3Public engagement through newsletters, magazines, and online resources to raise awareness and drive action.
Competitive Advantages
- 1Science-based approach backed by decades of field experience.
- 2Integrated focus on wild parrot conservation and domestic parrot care.
- 3Global reach with on-the-ground programs across multiple countries and species.
- 4Easy entry for supporters through membership levels and recurring giving.
- 5Comprehensive resources (encyclopedia, publications, care guides) to educate and empower stakeholders.
Key Benefits
Case Studies & Success Stories
Impact and reach since 1989
World Parrot Trust has aided 80 parrot species in 45 countries through its conservation and welfare programs.
Additional Product Information
Product Description
A global wildlife conservation and welfare charity dedicated to parrots, offering programs to protect wild parrot populations, fight wildlife trade, engage communities, and improve parrot care; provides educational resources and community engagement opportunities.
Target Market
Parrots in the wild, parrot owners and enthusiasts, donors and members who support conservation and welfare efforts, and communities involved in on-the-ground conservation work.
Unique Value Proposition
Brings together global wildlife conservation and welfare specialists to direct effective parrot protection programs, grounded in science, extensive field experience, and knowledge of companion parrot care.
Technical Requirements
Not specified in the content.
Pricing Model
Membership-based model with levels and prices: Single $40/year; Joint $50/year; Org./Club $200/year; Fellowship $600 Lifetime; Conservation $2,000 Lifetime.
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