Business Profile
Bluecore provides a Retail Marketing Platform that turns data into revenue-generating, personalized campaigns quickly and across multiple channels (email, site, SMS, paid media, AI agent conversations).
Retail brands and retailers of all sizes, including direct-to-consumer (DTC) brands, fashion and home furnishings retailers, and technology hardware brands seeking 1:1 personalization across email, site, and other channels.
Unifies a Customer Data Platform (CDP) with Experience Orchestration and AI Shopping Agents, enabling real-time shopper identity, cross-channel triggers, and out-of-the-box predictive models built on billions of data points; plus fast, built-in testing and 80% less production time versus competitors.
Value and capabilities can be realized rapidly: in-minute campaign setup for 1:1 experiences; built-in testing and templates enable quick iteration; triggers operate continuously with real-time data.
Lenovo case reference indicating improved DTC retention over a one-year period; additional numeric results not provided in the content.
DXL consolidated onto Bluecore to manage identification, audience building and segmentation, campaign orchestration, and media integrations from a single platform.
Bluecore’s Retail Marketing Platform unifies customer data, orchestration, and AI-driven capabilities to deliver 1:1 personalized campaigns across email, site, SMS, paid media, and AI agent conversations with built-in testing and cross-channel triggers.
Retail brands and retailers seeking rapid, data-driven personalization across multiple channels; DTC brands; fashion, home furnishings, and technology retailers.
Bluecore combines CDP technology withExperience Orchestration and AI Shopping Agents to deliver real-time, data-driven 1:1 experiences across email, site, and other channels, with out-of-the-box predictive models and low production time.
Integration capabilities with data aggregators and data clouds (e.g., Snowflake, Google Cloud Platform); real-time shopper identity and product data feeding into campaign workflows; cross-channel trigger infrastructure.
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Based on matching: problems solved, target roles, key features, industries
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